BeyondTrust is a place where you can bring your purpose to life through the work that you do, creating a safer world through our cyber security SaaS portfolio.
Our culture of flexibility, trust, and continual learning means you will be recognized for your growth, and for the impact you make on our success. You will be surrounded by people who challenge, support, and inspire you to be the best version of yourself.
The Role
BeyondTrust is seeking a Solutions Marketing Manager, Public Sector to join our marketing team! As a Solutions Marketing Manager, Public Sector, you will work closely with our Public Sector sales leader to develop and execute a comprehensive go-to-market strategy to effectively promote our solutions within federal, state/local government agencies as well as Education vertical. This is an exciting opportunity to help scale our business in the public sector industry. The ideal candidate possesses a deep understanding of the Public Sector market, frameworks, mandates and priorities as well as the ability to articulate how our cybersecurity solutions help solve and comply with various regulations. These include but are not limited to Zero Trust, Whole-of-State, iCAM and the DOD Interoperability guidance. You need to be able to translate technical solutions into compelling content to grow BeyondTrust’s presence and influence in these markets.
What You’ll Do
- Develop and drive clear and compelling messaging and positioning that differentiates our cybersecurity solutions in the public sector markets.
- Representing the team, work closely with product management, sales, subject matter experts and other internal teams to gather insights, influence messaging and ensure content aligns with broader company sales play positioning.
- Develop and successfully implement a robust content strategy; craft and communicate compelling content (white papers, case studies, blog posts, infographics and more) that resonate with federal audiences and highlight the value and impact of our solutions.
- Train internal sales teams and enable key partners on key messaging and positioning to ensure alignment and effectiveness in communications.
- Work closely and build trust with key partners, including government contractors, system integrators, and resellers, at all leadership levels, to develop joint marketing strategies and collateral that enhance product visibility and reach within the federal market.
- Align with marketing and sales leadership to create clearly defined metrics for success.
What You’ll Bring
- 5+ years of experience in cybersecurity product or solutions marketing for SaaS-based or software businesses, preferably focused on the public sector market.
- Strong understanding of how to map cybersecurity solutions to Public Sector procedures, memos, EOs, and regulations.
- Strong understanding of how to map security solutions to the MITRE ATT&CK, CIS, and NIST frameworks
- Expertise in FedRAMP/STATERAMP and other Government ATOs/APLs and certifications.
- Excellent written and verbal communication skills.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Proven background building a program from the ground up.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Creative thinking and problem-solving abilities.
- Strong attention to detail and organizational skills.
- Strong understanding of the quantitative results from quarter-to-quarter and be able to report on the analytics key details
Better Together
Diversity. Inclusion. They’re more than just words for us. They are the guiding values of how we build our teams, cultivate leaders, and create a culture where people feel connected. We take care of our employees so they can take care of our customers. Customers who come from all walks of life just like us. We hire incredible people from diverse backgrounds because when we are different together, we are stronger together.
About Us
BeyondTrust is the worldwide leader in intelligent identity and access security, enabling organizations to protect identities, stop threats, and deliver dynamic access. We are leading the charge in innovating identity-first security and are trusted by 20,000 customers, including 75 of the Fortune 100, plus a global ecosystem of partners.
Learn more at www.beyondtrust.com.
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What We Do
BeyondTrust is the worldwide leader in Privileged Access Management (PAM), empowering organizations to secure and manage their entire universe of privileges. Our integrated products and platform offer the industry's most advanced PAM solution, enabling organizations to quickly shrink their attack surface across traditional, cloud and hybrid environments. The BeyondTrust Universal Privilege Management approach secures and protects privileges across passwords, endpoints, and access, giving organizations the visibility and control they need to reduce risk, achieve compliance, and boost operational performance. We are trusted by 20,000 customers, including 78 of the Fortune 100, and a global partner network.
