About THG
We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Life at Biossance | THG Beauty: Biossance was born when our scientists invented a skin-identical hydrating molecule—squalane—that’s made from sustainable fermented sugarcane. Creating the world’s most incredible and powerful moisturizer led to creating the world’s most powerful skincare formulas. We use first-of-its kind proprietary fermentation technology to biodesign new, high-performing ingredients. The incredible research and development teams in our labs are leading the way to a healthier planet with our exceptional clean chemistry.
THG Beauty - We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. And our portfolio of premium brands includes the likes of ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.
Why be a Social Media Marketing Manager at THG - Biossance?
The Biossance team is looking for a strategic and data-driven Social Media Marketing Manager to join the Global Marketing team.
This critical role will help position the brand at the intersection of trust and relevance within the social media landscape. With a vast knowledge of all social platforms, you'll lead the day-to-day strategic planning and production of all owned social media content with the goal of solidifying Biossance as a results-driven and purpose-led company.
The ideal candidate is a social native who is passionate about developing engaging, aspirational, and informative social media content specific to each platform to drive strategic objectives while propelling the business forward. You will have proven experience in social media storytelling and content production. This role will report into the VP of Global Brand Marketing.
As a Social Media Marketing Manager, you'll:
- Use relevant data to ideate and pitch content for platform-specific execution that strengthens Biossance’s brand DNA and drives engagement, conversation, and loyalty
- Own and populate the social calendar to build brand equity, educate, and translate promotional moments and marketing objectives into compelling, on-brand social ideas
- Manage all content briefing with content creator and internal creative team that aligns with the brand expression across launches, campaigns, and evergreen assets
- Own caption copy across channels
- Partner with the retail team to support co-op campaigns and influencer activations that accelerate brand awareness, conversion, new customer acquisition, and sales
- Measure performance success and KPIs to create bi-weekly reports and post-mortem recaps that show content effectiveness while informing ongoing social strategy
- Consistently monitor the competitive landscape and best practices to stay ahead of social media trends while exploring new content opportunities
- Help manage and empower junior team members, providing mentoring and timely feedback to ensure accountability
What skills & experience do I need for this role?
- 6+ years experience in marketing, preferably in beauty and/or retail
- A deep understanding of winning content within the social media landscape
- Must be an expert in in-app social features with a strategic approach on how to best utilize them
- Thrives in an ever-changing, fast-paced environment without losing sight of the customer experience
- Ability to quickly pull together and analyze data to share strategic recommendation
- Highly organized with ability to project manage and execute large campaigns/projects from start to finish
- Experience with content creators, graphic design, and video editing is a plus
What's in it for me?
- Salary: $95,000 - $110,000
- Hybrid Work Model (2 Days in Office, 3 days WFH), Office Location: 55 Green St., San Francisco, CA
- Medical, Dental, Vision plans
- 401K matched up to 5%
- Generous PTO (Paid Time Off)
- Short and long-term disability
- Summer Fridays
- Exclusive employee discounts off THG Brands
- Many more...
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Top Skills
What We Do
THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.
