Social Media Lead

About The Position
Join Lusha, where culture isn't just a label-it's our DNA. We're dreamers, innovators, and learners, driven by simplicity, collaboration, and trust. At Lusha, every voice matters, and together, we shape a company we're proud of. Ready to be part of something truly unique? Join us and let's grow better together.
As a Lusha employee, you'll empower B2B sales professionals globally to unlock lucrative revenue opportunities and drive sustainable growth. With over 1 million users and a database of 200+ million entries, your contributions will directly impact our customers, revolutionizing the way they approach sales and positioning them for long-term success in a competitive marketplace. With 40,000 new signups benefiting from our dynamic platform each month, your role is crucial in continuing to enhance and expand our offerings. You'll help deliver exceptional value to our growing user community, ensuring they have the best tools at their disposal to succeed in a competitive marketplace.
We're looking for a creative, energetic, and hands-on Social Media Lead to own and scale Lusha's Organic Social strategy. This role is perfect for someone who thrives on building engaged communities, creating compelling content, and turning internal expertise into thought leadership that sparks conversations.
Where does this role fit in our vision?
Every role at our company is designed with a clear purpose-to integrate collective efforts into our shared success, functioning as pieces of a collective brain. In this role you'll get to impact the most one of our key objectives for the coming years, which is to tell the NEW Lusha story to our audience.
How you'll shape the future of B2B sales

• Build and execute Lusha's LinkedIn strategy to grow reach, engagement, and follower base
• Maintain and develop secondary channels such as Youtube, TikTok, Facebook, Instagram, Reddit and others, creating a 360° experience for our target audience
• Develop and manage a structured content calendar with a focus on thought leadership, customer stories, product insights, and industry trends, both text and video formats are key to the success of our social activity
• Proactively source internal stories from across the company-working with Sales, Product, CS, and Leadership to surface unique insights
• Craft compelling posts that break through the noise, educate, and inspire our audience
• Engage directly with our audience, responding to comments, participating in conversations, following industry trends, and identifying community engagement opportunities
• Interview customers and users to create authentic, story-driven content that resonates.
• Monitor performance metrics, report on outcomes, and continuously optimize strategy
• Stay on top of LinkedIn best practices, algorithm updates, and social media trends to keep Lusha ahead of the curve

Requirements
Here's what we need from you

• Excellent English speaker with exceptional writing and storytelling skills.
• Proven experience managing and growing a LinkedIn channel (bonus if it's in a PLG company)
• Advantage - proven experience managing other social channels: YT, TT, FB, IG, Newsletters, etc.
• Highly creative with a knack for making complex ideas easy to understand and engaging
• Naturally curious and proactive-someone who loves uncovering hidden stories and turning them into scroll-stopping content
• Organized and structured, able to juggle multiple projects while keeping a tight and consistent posting schedule
• A confident communicator who enjoys collaborating across teams and connecting directly with customers and users and C-Level executives as well
• Data-driven mindset with experience analyzing channels and formats performance and making strategic adjustments

How will you innovate? How will you learn?
As a growth-stage company constantly evolving, you'll find opportunities to tackle unique projects and initiatives, all while being part of a thriving company that has evolved from its startup roots. You'll play a crucial role in our journey, with plenty of room to grow professionally. And as we move forward, you'll have a stake in our success, sharing in the rewards as we expand and innovate together, continuously learning along the way.
Why Lusha? It's simple
Established in 2016 by Assaf Eisenstein and Yoni Tserruya, Lusha's dream is to revolutionize the B2B sales landscape. With significant investments totaling $240 million, we've transitioned from our bootstrap origins to unicorn status with a value estimation of $1.5 billion. This journey reflects our unwavering commitment to innovation and excellence as we continuously set new standards in the industry. Trusted by industry giants like Zendesk, Google, and Yotpo, Lusha is the go-to resource for sales intelligence, having started as a profitable bootstrap company and survived solely on profits for 4.5 years. Join us and experience a career journey as distinct and dynamic as you are.