We are seeking a full-time Social Media Content Creator & Community Specialist based in Toronto to drive engagement and growth across our founder’s personal brand and company platforms. This role is responsible for video editing, content creation, and community management, ensuring a strong, authentic presence on LinkedIn, Twitter, YouTube, and other relevant channels. The ideal candidate is creative, highly organized, and has a deep understanding of social media trends, audience engagement, and brand storytelling.
Fun Stuff You Will Do
- Content Creation & Video Editing - Edit and produce high-quality short and long-form videos (clips for LinkedIn, YouTube, reels, shorts, etc.). Repurpose long-form content (podcasts, interviews, webinars) into engaging micro-content for multiple platforms. Create eye-catching graphics, captions, and post copy that align with the brand’s voice and messaging. Stay on top of content trends and experiment with new formats and styles to drive engagement.
- Social Media Management - Own the content calendar, ensuring a steady stream of engaging and strategic posts. Post and schedule content across LinkedIn, Twitter, YouTube, and other platforms. Track performance analytics, optimize strategies, and adjust based on insights. Work closely with the founder to maintain an authentic and consistent brand presence.
- Community Engagement & Growth - Actively manage and engage with followers, responding to comments, DMs, and mentions. Spark and participate in relevant industry conversations to expand brand reach. Identify and collaborate with influencers, partners, and key industry voices. Monitor and report on community sentiment and feedback to refine content strategy.
Skills & Requirements
- Toronto-based candidate with the ability to travel downtown a few times a month for meetings, content shoots, or events.
- 2+ years of experience in social media content creation, video editing, and community management.
- Proficiency in video editing software (Adobe Premiere Pro, CapCut, Final Cut, or similar).
- Strong understanding of social media algorithms and trends, particularly on LinkedIn and YouTube.
- Excellent writing and communication skills for captions, posts, and engagement.
- Experience in B2B, startup, or founder-driven content marketing is a plus.
- Highly organized with the ability to plan, execute, and analyze content performance.
- Self-starter with a passion for storytelling and audience engagement.
What We Offer
- Full-time role with a competitive salary.
- Opportunity to work closely with a fast-growing founder-led brand.
- A creative and fast-paced environment with room for innovation.
- Growth potential in an expanding company with a strong digital presence.
To Apply - attach your portfolio or relevant work samples, along with a short note on why you’re a great fit for this role.
Top Skills
What We Do
As the 9th fastest-growing company in 2023, The Sales Factory is a leader in B2B revenue growth. Our philosophy blends data-driven insights, industry experience, with a deep understanding of human relationships in business. We specialize in: GTM Strategy Design: Crafting unique go-to-market strategies. Market Research: Providing deep market insights. Call Only SDRs / B2B Telemarketing: Generating leads with effective high caliber callers and value driven communication. SDR/BDR Services: Generating and nurturing leads for conversions. GTM Team Build: Building teams for startups and aiding GEO expansion in North America. Value and Expertise Fast Deployment: Rapid execution for timely market entry. North American Market Expertise: Unique insights into the Canadian and US markets. Industry Versatility: Experience across Software, SaaS, Robotics and Automation, Manufacturing, Cannabis, CPG, Real Estate, Business Services, and more. Canada-Based Operations: Offering strategic advantages for North American market penetration. Our Unique Approach Our methodology combines data-led precision with a human-centric approach, ensuring strategies that resonate on a personal level and foster long-term relationships. Deep Integration as a Virtual Extension We aim to integrate seamlessly with your team, aligning closely with your strategies, goals, and technology. Partner with us for: Adaptability to diverse business environments. Comprehensive industry knowledge. A commitment to delivering results that exceed expectations. At The Sales Factory, we're your partner for growth in the B2B landscape. Connect with us to transform your business goals into real-world successes.
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