Summary:
Adtaxi is seeking a Social Campaign Manager to execute paid social media campaigns across Meta, Instagram, TikTok, and Snapchat, focusing on strategic planning and ROI optimization, with proficiency in Meta Business Manager.
What you will do:
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Execute paid social media marketing campaigns for a variety of clients across Meta, Instagram, TikTok & Snapchat
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Gather assets in Salesforce, auditing the assets and setting up social campaigns in platform
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Clearly understand and communicate the needs of an advertiser into a strategic plan created for their performance goals
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Monitor pacing and delivery to ensure campaigns are on track to deliver the allocated budget
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Understand advertiser goals, market position and expectations to tailor a digital strategy
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Extend optimization and strategic efforts beyond click-through rate, utilizing our suite of customized conversion tracking and analytics tools to focus on advertiser ROI
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Focus on advertiser ROI setting and beating benchmark returns month over month
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Maintain a thorough understanding of Tag Management
What you will bring:
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Bachelor Degree or equivalent working experience
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1+ years of Paid Social Media ad buying experience; serious about managing paid social campaigns on several platforms
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Have extensive Meta Business Manager experience
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Enjoy ‘getting into the weeds’ about paid campaign strategy and analytics
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Ability to work independently and in a team environment, along with excellent verbal and written communications skills
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Demonstrate a high degree of professionalism and show strong attention to detail
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Possess exceptional time-management skills, including the ability to handle multiple and ongoing tasks
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Have agency experience or similar background working with multiple advertiser accounts
The annual salary is $53,000. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. This role is eligible for a bonus based on performance. In addition to your salary, MediaNews Group offers a comprehensive benefits package, and a 401K plan (all benefits are based on eligibility).
Who we are:
We are all about our people. Adtaxi is a client-centric digital agency that brings passion, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, we help customers solve complex marketing challenges with custom, performance-driven solutions. Our people truly do make the place. It's because of our amazing teams that we continue to push forward together. We have a rich history with a strong foundation that has enabled us to take risks, innovate, and grow. Our vision is to be the most trusted and innovative digital partner transforming the way businesses connect with customers. Learn more at www.adtaxi.com.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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Top Skills
What the Team is Saying
What We Do
At MediaNews Group, our employees are our greatest asset.
MediaNews Group (MNG) was established in 1985 and has over 4,000 employees nationwide including subsidiaries and other corporate affiliates. There are more than 100 different brands within our portfolio. In addition to our print products, we are a client-centric digital organization that brings scale, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, our suite of products, including Adtaxi, helps advertisers solve complex marketing challenges with custom, performance-driven solutions. Readers turn to us for all the news and information that matters to them nationwide. Adtaxi is an exclusive program with the ability to reach 196M or 95% of the U.S. wired population that was established in 2010. Learn more at www.medianewsgroup.com.
Why Work With Us
We are a team-first culture that ensures every employee has the opportunity to grow and learn. At MNG, we promote from within and work with team members to achieve their full potential. We truly believe that failure is not a setback, but an opportunity. Join our team and feel good about what you're doing and where you're going!
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MediaNews Group Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
The majority of our roles are 100% remote excluding Production & Circulation although some roles require customer visits or occasional in office work. We do not have any intention of returning to an in office environment/culture.
