Our Opportunity:
Chewy is hiring a Senior Talent Acquisition Marketing & Sourcing Manager to drive talent attraction and acquisition for Chewy Vet Care (CVC) nationwide practices! Reporting to the Director of TA Marketing and Sourcing, this role requires strategic healthcare and talent marketing expertise to improve top-of-funnel recruitment through market research, campaign execution, event sponsorships, and on-the-ground activations. It is a key role in activating our employer brand position, value proposition, and elevating the candidate's experience to attract top talent to CVC's growing teams.
At Chewy, we’re changing the veterinary care experience from the ground up! It starts by creating a culture and work environment where veterinary teams can succeed every day. With the launch of our new veterinary practices in early 2024, we are looking for a full-time recruitment marketing expert with healthcare experience to implement a data-driven strategy to find the best talent to support the Chewy Vet Care brand.
What you'll do:
- Campaign Execution: Implement candidate attraction and multi-channel recruitment marketing campaigns to engage unique talent for CVC. Using a multitude of channels, measuring and optimizing campaign results across our CRM, Google, social channels, sourcing platforms, and job boards.
- Event & Conference Management & Activation: Plan and coordinate event sponsorships, job fairs, and on-site activations, ensuring high visibility as an employer of choice within target demographics and priority geographies
- Talent Sourcing: Collaborate with talent acquisition partners to source talent across supply-constrained, specialty roles. Engaging active and passive talent using targeted list building and proven outreach strategies.
- Recruitment Marketing: Assist in the evolution of Chewy Vet Care’s employer value proposition, driving brand recognition and the attraction of specialized talent. Partnering with Employer Brand to develop content and share employee stories that resonate with external talent audiences, particularly veterinary professionals. Establishing brand awareness and consideration through content and events, communicating CVC's EVP to both credentialed and specialty talent.
- Lead Lifecycle Management and CRM: Establish a content and lead management strategy to engage passive and active talent, measuring impact on the recruitment funnel with utilization of ATS and CRM tools, in direct support of the CVC recruitment team.
- Content Creation: Develop and manage recruitment marketing assets, including social media graphics, videos, and digital ads, to drive awareness and engagement across talent markets.
- Marketing Intelligence and Research: Conduct market research to identify talent trends, competitor strategies, and insights specific to the veterinary and clinical fields. Using findings to refine and optimize attraction strategies and sourcing initiatives, build and manage a talent pool strategy to measure and expand engagement within the total addressable market (TAM) for recruitment marketing. Optimizing efforts to reach the ideal talent pool.
- Partnership & Vendor Management: Work with internal customers to align on local and divisional hiring needs and coordinate sourcing efforts with external agencies and platforms. Build new partnerships with veterinary schools and technician programs, including campus and emerging populations.
- Data Analysis & Insights: Track campaign metrics, crafting regular reports and insights that drive the improvement of ongoing marketing strategies.
- Internal Engagement Support: Support employee engagement and retention campaigns, offering content and program support that highlights growth opportunities within Chewy Vet Care.
What you'll bring:
- Experience: 4+ years in talent/recruitment sourcing and marketing, or BTC marketing, ideally within healthcare or exempt hiring space
- Marketing Skills: Deep knowledge of digital and traditional marketing channels, with hands-on experience in recruitment marketing campaign strategy and management
- Communication: Strong verbal and written communication skills, with the ability to represent Chewy’s values to diverse group of candidates
- Project Management: Ability to manage multiple projects, timelines, and partners with attention to detail
- Data-Driven Approach: Ability to analyze data and use insights to drive decisions
- Adaptability: Ability to thrive in a fast-paced environment with shifting priorities
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
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What the Team is Saying
What We Do
We view pets and pet parents as family and are obsessed with meeting their needs and exceeding customer expectations through every interaction. Behind the scenes, our talented teams are made up of innovators, delighters, big-thinkers and of course, passionate pet people—creating a place where you'll be empowered to build, grow and unleash your fullest potential.
We don’t just stand by our company mission—we’re obsessed with it. We seek to be the most trusted and convenient destination for pet parents and partners, everywhere. And we’re constantly finding new ways to do just that.
At Chewy, we understand pet parenthood is full of joyful highs and anxious lows. That’s why we’re here, standing alongside pet parents, providing everything their pets need for a happy, healthy life. We’re a leading online source for pet products, supplies, and prescriptions. We offer a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch.
Since launching in 2011, we’ve combined the personalized service of your neighborhood pet store with the convenience and speed of e-commerce. We pride ourselves on being the only brand available 24/7/365 to support pet parents throughout their journey.
We have a rich history of being recognized for our deep care and personalization while going above and beyond for our customers and their pets.
We view pets and their people as more than just customers and look forward to meeting their needs and exceeding expectations through every interaction. With Chewy, no one pet-parents alone.
Our culture is for those who thrive on delivering results and becoming your best—no matter your role or location. At Chewy, our Operating Principles serve as a common language, or framework, that connects two of Chewy's most valuable elements—our people and our culture. The Operating Principles guide our character, capabilities, imagination, and methods for execution in support of our company's mission.
Why Work With Us
We're proud to be one of the fastest growing e-commerce companies of all time.
With growth comes the exciting opportunity to be a part of a world-class organization of engineering, product, and design team members, responsible for driving our latest innovations and designing "out-of-the Chewy box" experiences.
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