Senior Strategist, Influencer Marketing

Posted 3 Days Ago
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Canada
Senior level
AdTech
The Role
The Senior Strategist will develop social media campaigns, collaborate with teams, present strategies to clients, and refine plans based on feedback.
Summary Generated by Built In

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

We’re looking for a Senior Strategist to conceptualize and build full social media campaigns for a variety of our clients. In this role, you'll use your extensive knowledge of social media, the latest trends, and research data to elevate campaign and brand strategies for our clients. You’ll play a crucial role in helping to chart the path forward for our clients and deliver on larger, more exciting solutions for them.

What You'll Do Here:

  • Working with Clients and internal stakeholders to identify business challenges and develop strategic solutions that drive growth and success.
  • Leading brainstorming sessions with cross-functional teams to generate new ideas and strategies.
  • Developing a clear understanding of client objectives and translating them into actionable strategies.
  • Building comprehensive pitch decks that showcase the strategic vision and outline the details of proposed campaigns.
  • Collaborating with the accounts and creative teams to ensure alignment with client objectives and brand guidelines.
  • Presenting pitch decks and strategies to clients in a clear and compelling manner, addressing any questions or concerns.
  • Continuously refining and iterating strategies based on client feedback and insights.
  • Developing the story without supervision and delivering a clear and compelling presentation.
  • Often called upon to be a creative voice and strong ideator throughout the company across many departments and large-scale projects. Able to confidently lead creative brainstorms with company stakeholders and clients.

You'll Need To Have:

  • Minimum of 5 years of professional sales experience with strategy and social media platforms  - agency experience preferred 
  • Ability to write an informative brief that clearly and confidently articulates vision and process.
  • Ability to translate direction from internal leadership and external clients into social media strategies and deliverables.
  • Responsive and available to meet the demands of clients across multiple time zones.
  • Proficiency with social media management and analytical tools
  • Must have a university degree, or college diploma, in a relevant field such as marketing, business, public relations, communications, and/or have equivalent work experience.

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.

Top Skills

Analytical Tools
Social Media Management Tools
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The Company
Mississauga, Ontario
386 Employees
On-site Workplace
Year Founded: 2014

What We Do

Viral Nation is a global digital and social agency group driving growth and connection through performance and innovation.

Our mission is to close the distance between brands and consumers and create tighter bonds.

Using real time data, first-hand insight, and collaborating with people who know their audiences intimately, we help brands find smarter ways in to deliver better value to their communities.

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