Senior Specialist, Technical SEO

We seek a talented SEO Specialist who focuses on technical SEO and data. Our SEO product-led team is passionate about what it does and comprises dedicated engineers, an SEO PM, and an SEO BI analyst. This means your projects will come to life faster and have an immediate impact. 

The Organic Channel is one of the company's largest acquisition channels, and we think big. Think automation, scalability, AI usage, data-driven decisions, and more. We want to keep building the team culture around that mentality.

Responsibilities:

• Conduct advanced technical SEO audits and developed a monitoring system for Shutterstock.com.

• Identify areas of improvement in key technical SEO aspects, including:

  • Robots.txt optimisation and management

  • Crawlability, crawl budget, indexation, and XML sitemaps

  • Site structure, architecture, and taxonomy

  • Site performance (page speed, page load time, Core Web Vitals)

  • Internal linking and navigation (follow/nofollow, pagination)

  • Meta and structured data (Schema markup, JSON-LD, image alt text)

  • Noindex, canonicals, redirects (and redirect chains)

  • International and multilingual SEO (hreflang attributes)

  • Site migrations

  • Log file storage and analysis

  • Google Algorithm updates

  • SEO A/B experimentation and testing

  • Research and create deep dives, transforming findings into comprehensive documentation and reports that will become actionable

• Support the Growth SEO initiative by: 

  • Identifying opportunities to develop new tools to attract top-funnel users 

  • Closely monitor direct competitors to identify possible gaps and wins

  • Research and build documentation supporting possible changes in the web experience to enhance user signals and conversions

  • Work closely with the SEO PM to identify opportunities to partner with Shutterstock's internal teams

• Support the Head of SEO in shaping the medium/long-term vision and strategy.

• Partner with the SEO Bi Analyst to create custom dashboard reports and support prioritization and decision-making for current and future projects. 

• Stay updated with the latest SEO trends, Google Algorithm changes, and advancements in generative AI and Google SGE.

• Report on the success metrics of implemented projects, including top-of-funnel and bottom-funnel metrics.

Tools and Technologies:

• Technical SEO Tools: Screaming Frog, Lumar (Deepcrawl), Oncrawl, Botify, Sitebulb

• General SEO Tools: Google Search Console, Google Analytics, SEMRush, Ahrefs, Brightedge

• Data Manipulation Tools: Google Sheets, Microsoft Excel, SQL, Snowflake, BigQuery

• Data Visualization Tools: Looker, Looker Studio, New Relic, or Tableau

• Web Development: HTML/CSS, JavaScript, and HTTP status codes

• Project Management: Jira, Trello, Confluence

We don’t expect you to be an expert in all tools. This is just a guide for the tools we use at Shutterstock.

Qualifications:

• 6+ years of experience in SEO, with a focus on technical SEO.

• Experience in enterprise SEO projects websites with 20+ million pages.

• Proven experience conducting technical SEO audits and implementing optimization projects.

• Strong understanding of site performance metrics, internal linking structures, and international SEO.

• Experience working with image SEO or eCommerce sites optimized for image traffic.

• Proficiency in data analysis and visualization tools.

• Familiarity with manipulating large datasets using SQL and Python is a plus.

• Excellent communication skills and the ability to work independently.

• Confidence and self-motivation to dive deep into data and produce thorough documentation.

Pluses:

• Thought leadership, a data-driven perspective on new SEO trends, and advancements in Google SGE and generative AI.

• Experience with manipulating large datasets using SQL and Python.

• Experience with marketplaces or image-focused strategy.

Reporting:

This position reports directly to the Technical SEO Lead.

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At Shutterstock, we are committed to providing competitive pay and benefits that are in line with industry standards. The compensation package offered may vary depending on employment experience, skills, and knowledge. You may also be eligible for our generous benefits package including health, wellness and financial benefits. Compensation ranges for candidates in locations outside of the location(s) below may differ based on the cost of labor, market, and additional factors.
 
The pay range for this position is below:

• 120,000 - 130,000 per year in New York

Note: Commission-eligible roles are expressed as on-target earnings (base and commission). Non-commission roles are expressed as base salary only but are also eligible for annual incentives.

Shutterstock Values

We are one team collectively focused on creating an unrivaled experience for our Customers and Contributors. Our Values represent the mindset of the employee who will thrive at Shutterstock. If you are passionate about what you do, and want to become part of a cutting-edge technology company building industry leading products, please apply.

Shutterstock is an Equal Opportunity Employer. Suitably qualified and eligible candidates are encouraged to apply regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law.
Shutterstock ensures that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence, [email protected].

The referenced salary range is based on the Company’s good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level.