Senior Specialist, Demand Generation (Aspire)

Ready to be a Titan?

Our Demand Generation Team drives strategy for our marketing playbooks in order to generate lead flow and pipeline across the range of Fieldroutes, a ServiceTitan company, offerings. FieldRoutes is looking for an amazing Senior Specialist, Demand Generation who will drive strategy for the marketing playbooks that drive lead volume and optimize conversion throughout the pipeline funnel across FieldRoutes. The ideal person for this role is a data-driven, strategic thinker who also is proficient at working with leaders across departments. If you prefer fast-paced, growth-stage companies with incredible trajectories, this might be the right opportunity for you.

What You’ll Do:
● Be the quarterback of the growth engine for early-stage FieldRoutes products, leading cross-functionally to shape execution across a range of marketing channels.
● Partner closely with our marketing strategy leaders to understand the needs of our prospects across customer segments and across points in the funnel such that we can provide them the right message at the right time to increase their interest.
● Work with the internal partners who own the various touch points across the customer journey to implement messaging cadences and personalization playbooks that optimize conversion.
● Work with MDR and SDR team leaders to optimize rep outreach, providing optimization or content improvements to increase connect rates with prospects and velocity through funnel.
● Set up A/B testing plans and reporting systems that will allow us to systematically optimize conversion rates over time.
● Assess opportunity sizes across our touchpoints and our product lines to produce a prioritized strategy for the order in which we tackle new opportunities and the amount of resources dedicated to each.
● Own campaign strategy and implementation plans with execution support from web, design, and strategy team members.
● Report out on results and learnings in a way that will allow all partners to benefit and see ongoing opportunities within their channels.

What You’ll Need:
● 5 - 6 years of business experience analyzing complex problems with proven results in
● influencing business outcomes
● 3+ years of demand generation experience, ideally within growth-stage company environments
● B2B SaaS experience and strong familiarity with Inbound Demand Generation funnels
● Experience working with xDR (MDR/SDR/BDR) sales development teams
● Ability to lead by influence, especially working cross functionally with sales and marketing leaders

● Strong analytical and problem-solving skills, including using measurement and analyzing large datasets to gain insights and drive business decisions
● Demonstrated ability to prioritize activities effectively; focus on critical few, communicates and aligns conflicting priorities & proposes solutions
● Entrepreneurial “test & learn” mindset with track record of innovation; ability to move & pivot quickly

Be Human With Us:

Being human isn’t about checking every box on a list. It’s about the experiences we have, people we meet, and the perspectives we share. So, if you have the skills but are hesitant to apply because of your background, apply anyway. We need amazing people like you to help us challenge the conventional and think differently about the problems that we’re solving. We’re in this together. Come be human, with us. 

What We Offer:

When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:

• Flextime, recognition, and support for autonomous work: Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more. 

• Holistic health and wellness benefits: Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents), FSA and HSA, 401k match, and telehealth options including memberships to Headspace, Galileo, One Medical, Ginger and more. 

• Support for Titans at all stages of life: Parental leave and support, up to $20k in adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, pet insurance, legal advisory services, financial planning tools, and more.

At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.

ServiceTitan is committed to fair and equitable compensation for all of our employees. We thoughtfully consider a wide range of factors when determining individual compensation. The expected salary range for this role for candidates residing in the United States is between $93,800 USD - $125,400 USD. Compensation for candidates residing outside the United States will vary by location and the specific salary range will be discussed during the hiring process. Actual compensation for an individual may vary depending on skills, performance over time, qualifications, experience, and location. In addition to the base salary, the total compensation package also includes an annual bonus, equity and a holistic suite of benefits.