Who Are We?
We’re not just a company; we’re a global force. Fiercely committed to ensuring that everyone, everywhere, can live their lives digitally safe. Our family of brands – Norton, Avast, LifeLock, Avira, AVG, ReputationDefender and CCleaner – unite the brightest minds, the sharpest tech, and the most diverse thinking to protect over 500 million people. And we’ve built an inclusive workplace, where your well-being is a priority because true success comes from a place of balance and authenticity. When you're thriving, you’re unstoppable. So, bring us your bold ideas and passion that refuses to quit. The digital world isn’t some distant reality – it's the world we live in, and we’re ready for it. If you’re ready to push boundaries and be part of something bigger, join #TeamGen.
How We Work?
Our hybrid work style (3 days in the office) gives us the face-to-face time to have creative conversations, meaningful meetings, make quick decisions and build relationships. And it’s flexible enough to give you the space to do your best work.
About the role
We are looking for a skilled SEO Data Project Specialist to join our dynamic global SEO team. The role requires leveraging analytics tools like Google Search Console, Google Analytics 4, Adobe Analytics, and Ahrefs to analyze organic traffic and conversion metrics.
Mission & Goals
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Drive advanced data analysis and reporting strategies for our international portfolio of websites and work with agencies and stakeholders to manage SEO data projects.
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Use data visualization tools such as Tableau, Looker Studio, or Power BI to create detailed, interactive reports that inform decision-making, fuel organic growth, and relay key findings to stakeholders.
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Developing and maintaining insightful dashboards is crucial for success in this role.
Objectives
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Drive advanced data analysis and reporting strategy for an organic team responsible for multiple global websites and brands.
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Manage and execute SEO data projects in cooperation with our agencies and other stakeholders, ensuring alignment with SEO goals and optimal resource allocation.
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Use analytics tools such as Google Search Console, Google Analytics 4, Adobe Analytics, and other data sources like Ahrefs to analyze organic traffic and conversion performance across multiple websites and individual pages.
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Leverage data visualization tools like Tableau, Looker Studio, and Power BI to create detailed, interactive reports that drive decision-making and uncover growth opportunities.
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Develop and maintain dashboards that provide insights into customer behavior across our websites and website components.
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Convert data and key findings into actionable insights to improve business processes, increase efficiency, and boost ROI.
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Collaborate closely with SEO team members, content managers, and other stakeholders to align roadmaps with data-driven insights and plan SEO and content initiatives based on potential impact and resource availability.
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Identify trends to help inform content and editorial strategy and project future performance.
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Stay updated with the latest trends and changes in SEO, analytics tools, and algorithms and adapt current processes to new developments.
Competencies
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Analytical Proficiency: Ability to interpret and analyze website data, reporting metrics, and SEO performance using industry best practices.
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SEO Expertise: Deep understanding of SEO processes, best practices, and the ability to provide strategic consultancy on search optimization.
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Technical Skills: Proficiency in analytics and SEO tools such as Google Analytics 4, Adobe Analytics, Google Search Console, Looker Studio, Tableau, and Power BI.
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Data Manipulation & Visualization: Strong statistical skills and experience in analyzing and visualizing data using Excel, Google Sheets, and related tools.
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Database & Querying Skills: Experience with SQL and BigQuery for handling and analyzing large datasets is a plus.
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Conversion Rate Optimization (CRO) Insight: Ability to leverage CRO principles and user behavior insights to optimize performance.
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Effective Communication: Strong ability to translate data-driven insights, trends, and findings into actionable recommendations for stakeholders.
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Project Coordination & Time Management: Experience managing multiple projects across teams and stakeholders, ensuring timely execution.
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Collaboration & Organizational Skills: Capability to work efficiently across diverse teams and time zones, ensuring seamless communication and workflow.
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Problem-Solving & Adaptability: Demonstrated ability to navigate challenges with a positive, flexible, and solution-oriented approach.
What We Can Offer
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Unlimited PTO (paid time off) & flexible working hours
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The chance to join a major global tech company listed on the S&P 500.
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Opportunity to learn and work with the best in the Digital Security industry
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Cafeteria points are provided by Benefit Plus (meal plan, pension insurance, travel, free time activities, multisport card, and much more).
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Tuition reimbursement for job-related courses
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Learning & Development plan.
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Sustainable home improvement bonus
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Mac/Windows laptop and more
#LI-IK1
Gen is proud to be an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive and accessible environment for all employees. All employment decisions are based on merit, experience, and business needs, without regard to race, color, national origin, age, religion, sex, pregnancy (including childbirth or related medical conditions), genetic information, disability (physical or mental), medical condition, marital status, sexual orientation, gender identity or gender expression, military or veteran status, or any other consideration made unlawful by federal, state, or local law. Gen strictly prohibits unlawful discrimination based on such protected characteristics and seeks to recruit the most talented candidates from diverse cultures and backgrounds.
We also consider employment-qualified individuals with arrest and conviction records. In addition, we will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Learn more about pay transparency.
Gen complies with all anti-discrimination laws.
To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.
Top Skills
What We Do
Gen (NASDAQ: GEN) is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands, Norton, Avast, LifeLock, Avira, AVG, ReputationDefender and CCleaner. There’s a new generation, and it’s not Gen X, Y, or Z. It’s Gen D: Generation Digital. Our family of consumer brands is rooted in providing safety for the first digital generations. Now, Gen empowers people to live their digital lives safely, privately, and confidently today and for generations to come. We bring award-winning products and services in cybersecurity, online privacy and identity protection to more than 500 million users in more than 150 countries. Learn more at GenDigital.com
