Senior Product Marketing Manager

Posted 8 Days Ago
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London, Greater London, England
Senior level
Fintech • Payments • Financial Services
The Role
The Senior Product Marketing Manager at Dojo is responsible for market analysis, product positioning, go-to-market strategies, and collaboration with sales and marketing teams to effectively launch new products.
Summary Generated by Built In
Dojo from the get-go

First launch was back in 2009. So with over 15 years in the payments industry, we’ve got a story to tell. 

Dojo is built to soothe customer and consumer pain points across the world for over 140,000 customers. 

And today, there’s over 1000 of us in multiple locations across the UK, Ireland, Spain, and Italy.

Our mission is to empower businesses to thrive in the experience economy by creating the tools and tech that turn transactions into meaningful relationships. 

We do that through sophisticated EPOS payments integrations, fast transactions, hospitality bookings, and a strong consumer restaurant app.


The role

Product Marketing at Dojo sits at the intersection of our customers, our product, and the commercial organisation. Our team is responsible for embedding market knowledge and customer segmentation within product teams so that we are building what our customers need and then successfully bringing those products to market. Your mission is to help your dedicated product team prioritise what our customers need most and then activate those products and features in the market.

What you will do...

  • Know our customer segments, market dynamics, and competitive landscape in great detail
  • Help your product team prioritise initiatives by bringing a market, competitive, and customer perspective to these discussions
  • Create product value propositions that address the pain points and needs of our customers
  • Own the go-to-market process for your product and create the vision and strategy for each product and features your tribe creates
  • Partner with the Marketing and Commercial teams to create your go-to-market plan and the resulting product launch materials and sales collateral
  • Work with BI/Product Analytics teams to implement a measurement and tracking framework to manage performance/adoption of your tribe’s launches
  • Work with the Director of Product Marketing to articulate Dojo’s overall product value proposition for key customer and buyer segments

What you will bring...

  • Experience in B2B product marketing for a tech-led product
  • Experience managing large scale product launches and go-to-market campaigns across marketing and sales channels
  • You’ve worked in and thrive in fast growth companies
  • You love to be at the intersection of strategy and execution, knowing your vision is only as good as the results you deliver
  • Clear commercial acumen; you understand the trade-offs between optimising revenue, reducing operational costs, and you’re able to play with multiple levers (price, promotion, positioning, placement) to achieve your goals
  • A willingness to roll up your sleeves and get things done at pace, leveraging strong prioritisation and organisational skills
  • Strong collaboration and communication skills, articulating complex ideas in effective and understandable ways
  • A bias for action where no task is too big or too small

Dojo home and away

We believe our best work happens when we collaborate in-person. These “together days” foster communication, drive innovation and spark our brightest ideas.

That's why we have an office-first culture. This means working from the office 4+ days per week.

With offices across Europe, we know a thing or two about staying dynamic. Need deep focus? Head to a quiet zone. Big ideas? Collaboration spaces have you covered. Just here for a catch-up? Our social hubs make it easy. Do work that counts, in spaces made for you.


Question: what’s curious, relentless, and customer obsessed?

If you’re keen to know the answer, you’re a third of the way to meeting our Dojo values.

If the following speak to you, let’s talk:

  • You’re curious. You have a real desire to learn and create.
  • You’re relentless. You keep going even when it’s easier not to. 
  • You’re customer-obsessed. You know how important customers are to what you do. 


Diversity, equity, and inclusion at Dojo

From local bakeries to well-known eateries, Dojo payments serve over 140,000 places across the UK. 

And something that’s fundamental to creating relevant, innovative products at Dojo is to build teams to reflect the diversity of the businesses we serve.

Our drive to improve diversity, equity, and inclusion is closely linked to helping employees thrive and innovating for better customer experiences.

If you care about your work, you’re curious, and you think customer-first, you have a place at Dojo.

To make sure you’re the best you can be throughout the recruitment process, let us know if you need any extra adjustments to help you thrive. 


Visit dojo.careers to find out more about our benefits and what it’s like to work at Dojo, or check out our LinkedIn and Instagram pages. 

#LI-Hybrid

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The Company
HQ: London
1,449 Employees
On-site Workplace
Year Founded: 2019

What We Do

Since launching in 2019 to address business owners’ pain points across the UK, we’ve seen incredible growth as a scaling fintech, welcoming over 150,000 customers and growing the Dojo team to 1,000+ people across five locations. In that time, we’ve also introduced Dojo Virtual Queues & Bookings and the Dojo restaurant finder app, formerly known as WalkUp and loved by 1,000 restaurants and 750,000 diners. Today, we work towards our mission to empower businesses to thrive in the Experience Economy by creating the tools and technology that turn transactions into meaningful relationships. For our business customers, that means fast funding, the fastest payments, smart integrations, and efficient virtual queues & bookings - all with instant insight across the board. For diners, that means getting seated at their favourite restaurants in just a couple of taps on the Dojo app. Whether it’s for busy business owners or hungry diners, every Dojo product is built to address real customer pain points by our dedicated teams in London, Bristol, Hull and Belfast

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