Senior Product Marketing Manager

We are seeking a dynamic Senior Product Marketing Manager, focusing on the entire customer lifecycle—acquisition, retention, and loyalty. You will deeply understand your target audience’s everyday challenges and can succinctly explain how our solutions help solve customer problems. 

What you’re day-to-day will look like:

• Strategy and Messaging: Create and execute marketing strategies and messaging that resonate with customers, partners, and affiliates.
• Roadmap Alignment: Work with Product and Marketing teams to align marketing efforts with the product roadmap, focusing on how customers get value from Nextiva solutions.
• Thought Leadership: Lead the creation and delivery of thought leadership content, positioning yourself as a subject matter expert both internally and externally. Develop compelling materials such as whitepapers, blogs, webinars, and speaking engagements to drive industry influence and reinforce Nextiva’s leadership in the industry.
• Customer Insights: Serve as the voice of the customer by gathering and analyzing feedback, market trends, and buyer behaviors. Use these insights to inform product strategies, marketing initiatives, and cross-functional decisions, ensuring customer needs are at the center of the organization’s priorities.
• Competitive Intelligence: Research market trends and competitors to highlight Nextiva’s differentiation and provide actionable insights for internal teams.
• Marketing Campaign Support: Collaborate with the marketing team to develop and execute targeted campaigns that drive awareness, engagement, and demand for Nextiva solutions, ensuring alignment with product marketing strategies and messaging.
• Sales Enablement: Create sales plays, enablement tools, and marketing campaigns to support sales success, while partnering with teams to provide training and resources.

You Know You’re Successful When:

• Market Leadership: Nextiva is recognized as a top choice customer experience and contact center solutions.
• Expertise: You are recognized as the trusted expert and go-to subject matter expert (SME) both internally and externally, with stakeholders consistently seeking your guidance on product strategies, market insights, and industry trends.
• Measurable Results: Data shows clear improvements in pipeline, revenue, win rate, and customer satisfaction.
• Successful Launches: Product launches drive strong adoption, market awareness, and customer engagement.
• Sales Enablement: Sales teams effectively use tools and resources to close deals and drive revenue.

Nextiva Core Competencies / DNA:

• Drives Results:  The successful candidate will be action oriented, with a passion for solving problems.  They will bring clarity and simplicity to ambiguous situations.  This individual will challenge the status quo; asking what we can do differently and finding ways to create and build more success.  They are a change agent, prepared to lead and drive changes as we transform. 
• Critical Thinker:  The successful candidate is fact based and data driven, able to understand and articulate the “why,” identifying key drivers and learning from the past.  They are forward-thinking, anticipating problems before they arise.  They’ll recommend and action well thought out solutions, understanding the risks and dependencies. 
• Right Attitude:  The successful candidate will be team-oriented, collaborative and competitive with a winning mindset; they’re resilient and able to easily bounce back from setbacks.  They will be able to zoom in / out, willing to be hands-on to help solve important problems while being a motivating figure for the team along the way.  They will embrace a culture of service and learning with a focus on caring, supporting and respecting our customers and team members.

Total Rewards 

Our Total Rewards offerings are designed to allow Nexties to take care of themselves and their families so they can be their best, in and out of the office. 

Our compensation packages are tailored to each role and candidate's qualifications. We consider a wide range of factors, including skills, experience, training, and certifications, when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position, compensation may include base salary and/or hourly wages, incentives, or bonuses. 

The expected hiring range is $101,000 - $157,000. A different level in the job hierarchy may apply to a specific candidate, resulting in a different hiring range.

• Health 🍏 - Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage 
• Insurance 💼 - Life, disability, and supplemental indemnity plans 
• Work-Life Balance ⚖️ - Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays 
• Financial Security 💰 -  401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA 
• Wellness 🤸‍ - Employee Assistance Program and comprehensive wellness initiatives 
• Growth 🌱 - Access to ongoing learning and development opportunities and career advancement 

At Nextiva, we're committed to supporting our employees' health, well-being, and professional growth. Join us and build a rewarding career! 

Established in 2008 and headquartered in Scottsdale, Arizona, Nextiva secured $200M from Goldman Sachs in late 2021, valuing the company at $2.7B.To check out what’s going on at Nextiva, check us out on Instagram, Instagram (MX), YouTube, LinkedIn, and the Nextiva blog. 

Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS. 

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