Senior Product Marketing Manager

Posted 4 Days Ago
Be an Early Applicant
5 Locations
Remote
Senior level
Security • Cybersecurity
The Role
As a Senior Product Marketing Manager, you'll drive product marketing strategy, create impactful content, and collaborate across teams to enhance market success in the cybersecurity sector.
Summary Generated by Built In

Are you passionate about technology and enjoy explaining complex solutions in a way that everybody gets excited? If so, read on!


About Picus

Picus Security, the leading security validation company, gives organizations a clear picture of their cyber risk based on business context. Picus transforms security practices by correlating, prioritizing, and validating exposures across siloed findings so teams can focus on critical gaps and high-impact fixes. With Picus, security teams can quickly take action with one-click mitigations to stop more threats with less effort.


The Picus Security Validation Platform easily reaches across on-prem environments, hybrid clouds and endpoints coupled with Numi AI to provide exposure validation. 


The pioneer of Breach and Attack Simulation, Picus delivers award-winning threat-centric technology that allows teams to pinpoint fixes worth pursuing, offering a 95% recommendation in Gartner Peer Review.


About The Role

This is the perfect opportunity for a results-driven marketer with a strong work ethic to grow professionally and make a significant impact in our fast-growing company. We are seeking an intelligent, inquisitive Senior Product Marketing Manager with a growth mindset, resilience, and persistence—someone who loves creating content for the entire funnel.


Reporting to the Head of PMM, you will play a pivotal role in shaping our product marketing strategy and execution to drive overall market success. You’ll craft impactful messaging and develop compelling content that highlights our value proposition in the cybersecurity landscape. Collaborating with talented teams in Product Management, Technical Marketing, Sales Enablement, and Growth Marketing, you will help propel our company and dramatically accelerate our growth.

What You'll Do

  • Create new content as well as revise existing content for each stage of the marketing funnel for our products and platform, product and feature releases, presentations, webinars and events, ensuring they are compelling to the target audience and meet SEO objectives where relevant
  • Create a diverse array of assets—including presentations, blog posts, articles, videos, webinars, infographics, and ebooks. Collaborate with the Customer Advocacy team to craft testimonials, success stories, case studies, and newsletters. Work closely with Technical Marketing on product demos, and partner with our Growth team to develop web content and new campaign assets as needed
  • Help drive content strategy and tactics, effectively utilizing the right type of content for any given circumstances
  • Continuously help ensure that our evolving competitive advantages are consistently reflected in our positioning and messaging, and is reflected in the company’s communications and content
  • Lead and execute effective product launches in collaboration with Product Management, Competitive, Sales Enablement, Growth Marketing and Sales teams
  • Support Sales and Sales Enablement through close-knit interactions, ensuring important insights and information reach them as well as serving as the medium by which market insights are communicated to the entire organization
  • Collaborate with the technical marketing team to document and communicate competitive differentiators 
  • Develop and maintain expertise in the foundational and adjacent technologies behind our products—today, including Vulnerability Management, Pentesting, Breach and Attack Simulation, Continuous Threat Exposure Management and Adversarial Exposure Validation

What You Have

  • 5+ years in B2B cybersecurity product marketing
  • Expertise in one or more of patching, ASM, EASM, CAASM, automated pentesting, BAS, EDR/XDR, SIEM, RVBM, Vulnerability Management or related technologies
  • A demonstrated proficiency in translating complex technical concepts and capabilities into clear, accessible language
  • A proven track record of fostering cross-functional collaboration, driving alignment, and achieving tangible results
  • Proven expertise and experience in positioning, messaging and storytelling
  • A strong ability to prioritize tasks and deliverables, and negotiate both your deadlines and those of others to align with key objectives 
  • Exhibits a strong work ethic and unwavering commitment to meeting obligations and deadlines
  • A B.S. or equivalent experience

Working at Picus

Fascinating work - a chance to shape and lead an exciting, fast-growing cyber security segment. Security Validation is a concept that helps organizations evaluate their security posture in a continuous, automated, and repeatable way. This approach allows for the identification of imminent threats, provides recommended actions, and produces valuable metrics about cyber-risk levels.


Unlimited opportunity! We are growing. At Picus, you'll be provided with as much responsibility as you can handle - new career development opportunities constantly arise given our rate of growth.


Global exposure - Get a lot of experience working not only in a fast-growing startup but also interact with customers all around the world.


Be part of a global remote team who is taking on Exposure Validation and a growing market segment.



We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, sex, race, color, national origin, religious belief, gender or gender reassignment, sexual orientation, marriage or civil partnership, pregnancy and maternity, disability, protected veteran status, or any other characteristic protected by International law.  Upon conditional offer of employment, candidates are required to complete reference and identity checks in line with local labor laws and as per the Company’s employment policy. 


Top Skills

Adversarial Exposure Validation
B2B Cybersecurity
Breach And Attack Simulation
Continuous Threat Exposure Management
Pentesting
Vulnerability Management
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The Company
HQ: San Francisco, California
234 Employees
On-site Workplace
Year Founded: 2013

What We Do

Picus Security is the pioneer of Breach and Attack Simulation (BAS). The Picus Complete Security Control Validation Platform is trusted by leading organizations worldwide to continuously validate the effectiveness of security controls against cyber-attacks and supply actionable mitigation insights to optimize them.

Picus has offices in North America, Europe and APAC and is supported by a global network of channel and alliance partners.

The company is dedicated to helping security professionals become more threat-centric and via its Purple Academy offers free online training to share the latest offensive and defensive cybersecurity strategies.

Find more here: https://www.picussecurity.com/

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