Senior Product Marketing Manager (Platform & Integrations)

Posted 2 Days Ago
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Hiring Remotely in Israel
Remote
Mid level
HR Tech • Information Technology • News + Entertainment • Professional Services • Sales • Software
Our mission is to change the world of work forever. We have the disruptive HR-tech.
The Role
The Senior Product Marketing Manager will lead the marketing strategies for HiBob's platform and integrations, aligning product positioning, messaging, and go-to-market strategies. Responsibilities include collaborating with Product Managers, crafting valuable market insights, creating marketing collateral, executing product launch strategies, and representing the product's roadmap in marketing.
Summary Generated by Built In

Job Description
About Us
HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we've achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 3500 midsize and multinational companies.
Our HR platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies across the globe such as Monzo, Happy Socks, Gong, Fiverr, and VaynerMedia rely upon Bob to help them create the best work experiences for their people.
Come and be you with us
Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that's bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we're waiting with open arms. Come join us.
What will you do:
We are growing our Product Marketing team to support our continued business growth and lightning-speed pace of product development. As a Product Marketing Manager at Hibob you will support pipeline creation and revenue goals by conducting research and preparing insights that inform product strategy and planning, craft value-based storytelling, compelling positioning and messaging for your product line, lead product launch processes, and create supporting GTM collateral and enablement assets. You will become an expert on our core platform (including its underlying architecture, security and infrastructure) our customers, the market, and the competitive landscape, and you will strategically align product, marketing and sales on the vision, launch plans and campaigns for your product ownership.
You are a strategist and storyteller with the right mix of creative and technical skills. You're a master of positioning and messaging and love to use messaging frameworks. You're curious about the market, competitors, prospects, and passionate about telling a clear, value-led story for high revenue impact projects. You're a flexible, enthusiastic team player who is cross-functional and love the thought of working in a fast-paced, dynamic environment.

  • Work closely with Product Managers and provide market, competitor and customer insights for strategy and planning purposes
  • Develop key value propositions, product positioning, and business-outcome aligned messaging in support of our enterprise platform architecture
  • Understand upcoming features and execute launch strategies cross-functionally with Sales, Product, Marketing, and Customer Success teams
  • Create compelling global product content in formats such as web pages, video, one pagers, decks, battlecards, and more
  • Be the voice of Product in Marketing: represent the product's roadmap and persona pain points (including technical persona from IT, Operations, and Development) in marketing planning and campaigns
  • Collaborate with our global marketing team on product-led marketing programs to drive market awareness and generate pipeline
  • Create the building block materials that will be used to train Marketing and Sales on the product's value and positioning


Job Requirements
What you should have:
Requirements are often considered a measure of how equipped you are to do the job, but sometimes, they aren't the only factor. If you don't have nearly enough experience, or not all the skills, we'd still like to hear from you. This could be the perfect fit for you and us.

  • Have 4-6 years experience with product marketing in a B2B SaaS environment or B2B2C environment
  • Have mother tongue English with excellent verbal and written communication skills - A Must
  • Have 3+ years of experience in product strategy, research and insights related roles
  • Past experience working on an open enterprise platform is preferred
  • Have proven experience in positioning and messaging, especially with technical products and AI technologies
  • H ave an excellent track record of creating high-quality marketing collateral, across multiple channels
  • Know how to distill complex technical concepts into clear, concise language and business values
  • Have exceptional planning, organization and project management skills
  • Are self-driven but able to take direction and drive results with direct and cross-functional teams
  • Are adaptable and able to work in a very fast-paced start-up environment with changing and evolving responsibilities


Benefits
Join our village
HiBob is a village filled with amazing people and we're especially proud of that. It's a place where Bobbers can be themselves. We're about fun, dreams, hopes and ambition, just as much as we are about precision, growth, and top performance. Becoming a Bobber means you'll receive competitive compensation, benefits, and pre-IPO equity alongside all of this:

  • Company share options plan
  • We have a flexible hybrid working model
  • Work from home allowance- to get your home office set up!
  • Payment for sick leave from the first day
  • 2 Social Impact days per year for volunteering
  • Annual Headspace subscription and wellness benefits
  • Awesome employee referral program- $2,500 for each successful referral with an additional ambassador programme
  • 10 bis or cibus/wolt- you get to pick!
  • Transportation allowance
  • Dog-friendly
  • Temporary remote work from anywhere in the world for up to 2 months (after 6 months of employment)
  • Fun company and team social events (locally and virtually with our global teams)
  • Bob balance days -3 additional days within a calendar year - Enjoy a company-wide long weekend at the beginning of each quarter


If this sounds like something you've been looking for, we'd love to have you. Come on, join our village!

What the Team is Saying

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The Company
Amsterdam
1,000 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we’ve achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 4000 midsize and multinational companies.

Our HR platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies across the globe such as Monzo, Happy Socks, Fiverr, and VaynerMedia rely upon Bob to help them create the best work experiences for their people.

Why Work With Us

Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that’s bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we’re waiting with open arms. Come join us.

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HiBob Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We love collaborating and connecting with our team members in person and we hope you do too. Our team spends 2-3 days per week in our NYC office.

Typical time on-site: 3 days a week
Amsterdam, NL
Berlin, DE
Lisbon, PT
London, GB
New York, NY
Sydney, NSW
Tel Aviv-Yafo, IL
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