Senior Pipeline Marketing Manager

Posted 3 Hours Ago
Be an Early Applicant
Endeavor, PA
129K-208K Annually
Senior level
Healthtech • Biotech
The Role
The Senior Pipeline Marketing Manager develops and executes marketing strategies to support the launch of new pipeline products. This role involves cross-functional collaboration, digital marketing efforts, creation of educational content, and driving awareness among providers and patients. Responsibilities also include project management, stakeholder engagement, and leading the marketing team in a dynamic environment.
Summary Generated by Built In

Help us change lives

At Exact Sciences, we’re helping change how the world prevents, detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career, an inclusive culture, and robust benefits to support your life while you’re working to help others.

Position Overview

The Senior Pipeline Marketing Manager will be responsible for strategy and execution of downstream multi-channel tactics to support market shaping and/or initial launch of Pipeline products. This includes conference strategy, digital medical education, key opinion leader (KOL) engagement, and scientific/clinical content and messaging development. The Senior Pipeline Marketing Manager will collaborate closely with other members of the Pipeline Marketing team, Medical Affairs, Product Management, Research and Development, Clinical Laboratory, and other key stakeholders across the organization.

Essential Duties

Include, but are not limited to, the following:

  • Develop and execute the marketing plan for commercial readiness of pipeline products.
  • Drive execution of tactical initiatives to support the launch of Pipeline products in their initial phases.
  • Work cross-functionally with Medical Affairs, Product Management, Clinical Laboratory, and other key stakeholders to develop educational content to support providers and patients and to help drive awareness of solutions.
  • Develop medical conference/congress strategy and work in collaboration with congress lead to ensure seamless execution of defined tactics at regional and national congresses.
  • Collaborate with Medical Affairs and other key stakeholders to develop the medical education strategy for new pipeline products and lead tactical execution of content development, webinars, and medical industry forums.
  • Support KOL engagement and medical advisory board execution.
  • Lead digital marketing efforts for pipeline products.
  • Develop sales enablement tools and training content to support pipeline field team for launch readiness.
  • Create messaging, positioning, and marketing content for patient and provider segments.
  • Promote an open, collaborative environment built on trust to foster positive teamwork.
  • Ability to motivate and lead teams of cross-functional resources in a matrixed organization with competing priorities, with or without direct authority or reporting relationships.
  • Ability to manage and prioritize strategies, initiatives, and workload proactively in a fast-paced, entrepreneurial environment.
  • Ability to communicate complex clinical information effectively with medical professionals, field-based teams, and external agency partners.
  • Ability to understand, process, and distill complex clinical information for use in provider and patient education.
  • Exceptional project management skills; including coordination, communication, and adherence to budget and completion goals, prioritization, and troubleshooting.
  • Exceptional interpersonal, teamwork, collaboration, and communication skills.
  • Strong marketing/business acumen and ability to process complex clinical information.
  • Adaptable, open to change, and able to work in ambiguous situations with some direction and respond to new information and unexpected circumstances.
  • Uphold company mission and values through accountability, innovation, integrity, quality, and teamwork.
  • Support and comply with the company’s Quality Management System policies and procedures.
  • Maintain regular and reliable attendance.
  • Ability to act with an inclusion mindset and model these behaviors for the organization.
  • Ability to work designated schedule.
  • Use of computer and/or telephone for long periods of time may be necessary.
  • Considerable periods of time may be spent concentrating and/or analyzing data.
  • Ability to travel 25% of working time away from work location; may include overnight/weekend travel.

Minimum Qualifications

  • Bachelor’s degree in life science, marketing, business, or related field.
  • 8+ years of commercial experience (e.g., marketing, sales, new product planning, reimbursement, etc.) working closely with KOLs and/or in the field.
  • Experience working with clinical and scientific KOLs.
  • Proficient in Microsoft Office, including advanced skills in PowerPoint.
  • Authorization to work in the United States without sponsorship.
  • Demonstrated ability to perform the Essential Duties of the position with or without accommodation.

Preferred Qualifications

  • MBA or MS in life science, marketing, business, or related field of study.
  • 10+ years of commercial experience (e.g., marketing, sales, new product planning, product management, etc.) working closely with KOLs and/or in the field.
  • Diagnostic marketing and/or sales experience.
  • Demonstrated ability to present to and influence senior leadership (i.e., VP level and above).

#LI-KP1

Salary Range:

$129,000.00 - $208,000.00

 

The annual base salary shown is for this position located in US - WI - Madison on a full-time basis. In addition, this position is bonus eligible, and is eligible to receive company stock upon hire as well as annually.

Exact Sciences is proud to offer an employee experience that includes paid time off (including days for vacation, holidays, volunteering, and personal time), paid leave for parents and caregivers, a retirement savings plan, wellness support, and health benefits including medical, prescription drug, dental, and vision coverage. Learn more about our benefits.

Our success relies on the experiences and perspectives of a diverse team, and Exact Sciences fosters a culture where all employees can develop personally and professionally with a sense of respect and belonging. If you require an accommodation, please contact us here.

Not ready to apply? Join our talent community and stay up to date on what’s new at Exact Sciences.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, creed, disability, gender identity, national origin, protected veteran status, race, religion, sex, sexual orientation, and any other status protected by applicable local, state, or federal law. Any applicant or employee may request to view applicable portions of the company’s affirmative action program.

To view the Right to Work, E-Verify Employer, and Pay Transparency notices and Federal, Federal Contractor, and State employment law posters, visit our compliance hub. The documents summarize important details of the law and provide key points that you have a right to know.

The Company
Madison, WI
4,190 Employees
On-site Workplace

What We Do

Exact Sciences is changing the way we think about detecting and treating cancer. As a leader in cancer testing, we are committed to providing earlier answers and life-changing treatment guidance.

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