Senior Marketing Specialist

Posted 2 Days Ago
Be an Early Applicant
Dallas, TX
65K-72K Annually
Junior
Real Estate
The Role
The Senior Marketing Specialist is responsible for creating marketing materials, designing and implementing email campaigns using HubSpot, managing workflows, tracking and analyzing campaign performance, and communicating with stakeholders. They must understand the commercial real estate market to develop effective marketing strategies.
Summary Generated by Built In

Lincoln Property Company does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by Lincoln Property Company to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that Lincoln Property Company will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity. At this time, we are not working with any agencies.

We are seeking a dynamic and Senior Marketing Specialist for Real Estate Marketing to join our team. This role requires a strategic thinker with a deep understanding of the commercial real estate market and the ability to create compelling marketing materials that align with our brand guidelines.

Key Responsibilities

The Senior Marketing Specialist works with the regional property marketing teams to support the marketing activities associated with helping commercial real estate owners market their existing buildings or developments to prospective occupants and developers. The ideal candidate can help communicate cohesively and simply, has a great eye for graphic design, and can manage multiple projects and priorities.

The ideal candidate will primarily be responsible for:

  • Create Marketing Materials: Work with marketers, business partners and to gather/curate content and execute marketing tactics including brochure development, email campaigns, social media tiles, websites, direct mail, event support materials.
  • Design and Implement Email Campaigns: Use HubSpot to design and manage email marketing campaigns, ensuring they align with our brand guidelines and effectively reach our target audience.
  • Manage Workflow: manage workflow and approval process for all assigned marketing projects
  • Tracking and Analyzing Campaigns: Tracking digital results and assist in analyzing data.
  • Stakeholder Communication: Communicate with key stakeholders professionally and expertly, providing guidance on messaging and marketing strategies to ensure clarity and effectiveness.
  • Lincoln Brand Ambassador: Ensure marketing efforts are aligned with Lincoln’s best practices and style guidelines.
  • Real Estate Market Understanding: Maintain and further develop your understanding of the Commercial Real Estate industry to create relevant and impactful marketing strategies and to give guidance appropriately to our internal clients.
  • Other Support: Offer support with special projects as needed and as time allows.


Qualifications

  • Experience: Minimum of 2 years of professional experience in a similar marketing role, preferably within the commercial real estate sector.
  • Technical Skills: Proficiency in Adobe Suite and experience with email marketing and CRM platforms such as Mailchimp, Constant Contact, or HubSpot.
  • Communication: Exceptional communication skills with the ability to articulate complex ideas clearly and professionally.
  • Creativity: Strong creative acumen with the ability to produce visually appealing and effective marketing materials.
  • Team oriented; Works well with others in a cross-functional way to get the job done.

Why Join Us?

  • Innovative Environment: Work in a forward-thinking company where your ideas matter.
  • Professional Growth: Opportunities for continuous learning and career advancement.
  • Collaborative Culture: Join a team of passionate professionals who support and inspire each other.

Pay Range

$65,000$72,000 USD

About Lincoln Property Company

Lincoln Property Company (“Lincoln”) is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. Lincoln’s combined management and leasing portfolio on behalf of institutional clients includes more than 562 million square feet of commercial space. In addition to providing third-party real estate services, Lincoln has completed over 164 million square feet of development since its inception in 1965 and has another $19.5 billion currently under construction or in the pipeline. For more information, visit: www.lpc.com.

All job offers are contingent on completion of a background check and proof of eligibility to work in the United States.


By submitting your information or resume in response to this opportunity, you acknowledge that your personal information will be handled in accordance with Lincoln Property Company's privacy policy.

Top Skills

Adobe Suite
Constant Contact
Hubspot
Mailchimp
The Company
Dallas, Texas
0 Employees
On-site Workplace

What We Do

Lincoln Property Company is an international real estate firm offering a comprehensive suite of value-added services for our clients. With our substantial local presence in each of the markets we serve, we ideally situate our offices to clientele: tenants, investors, lenders, and owners of real estate. Our people and philosophy are the key ingredients for Lincoln’s solid track record of success.

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