Senior Marketing Manager, Capital Markets Growth

Posted 18 Days Ago
Hiring Remotely in United States
Remote
112K-142K Annually
Senior level
Software
The Role
Manage global marketing campaigns for capital markets, collaborating with stakeholders to optimize awareness and lead generation while managing events and projects.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!
 

We're committed to bringing passion and customer focus to the business.

Key Responsibilities and Duties:

Responsibilities could include, but are not limited to, the following:

  • Work within the marketing team to plan and manage the execution of global marketing campaigns to support the Capital Markets team.
  • Leverage the full marketing mix (such as events, webinars, online advertising, content syndication, outbound emails, ABM, etc) to build awareness, generate new business leads and/or progress prospects through the funnel.
  • Collaborate across a global ecosystem of stakeholders to define and develop integrated strategies and tactics.
  • Manage field and regional events (both virtual and in person) including logistics, sourcing/organizing speakers & webinar partners, pre & post event communications, etc.
  • Manage multiple projects and campaigns simultaneously to meet deadlines and goals.
  • Proactively communicate plans and tactical details across executives, sales and marketing to build strong relationships and alignment.
  • Apply KPIs, analytics, and insights to better profile, target, and re-target prospects; drive continual optimization of campaign performance.
  • Understand and keep up with industry trends that impact and highlight customer pain points to help target messaging.
  • Refine and optimize all activities to maximize return on investment, with a focus on sales qualified opportunity generation and conversion through the marketing funnel.

Education, Experience & Skills

  • 8+ years of marketing experience; event and demand generation experience preferred.
  • Proactive and collaborative approach to work.
  • Ability to effectively manage multiple projects at the same time and re-prioritize according to changing demands.
  • Proven track record of delivering marketing campaigns and in-person events within a B2B organization (experience in marketing SaaS solutions strongly preferred).
  • Sound understanding of marketing mix optimization.
  • Experience working as a trusted partner to sales.
  • Familiarity with CRM systems (Salesforce.com preferred).
  • Familiarity with marketing automation systems (Pardot preferred).
  • Strong project management skills.
  • Experience of working with complex teams and across multiple geographies and cultures.
  • Bachelor's degree or equivalent working experience.

Base compensation for this role is: $112,300.00 - $142,300.00 annual salary. In addition to the base pay this position includes a variable compensation. The role might also be potentially eligible to long term Incentive. The final package may vary and will be determined by various factors including candidate profile and ideal qualifications as well as specific cost of living circumstances in some specific locations.

Comprehensive benefits package may be found here:  www.kyriba.com/company/careers/benefits/

Kyriba believes that everyone has the ability to make an impact, and we are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship, and genetic information. See EEO is the Law. 

If reasonable accommodation is needed to participate in the job application or interview process and/or to perform essential job functions, please send an email to [email protected]

Top Skills

Pardot
Salesforce
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The Company
HQ: San Diego, CA
972 Employees
On-site Workplace

What We Do

Kyriba treasury software is comprised of a set of powerful products that span treasury, risk, payments and working capital. Try Now!

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