Senior Marketing Manager (12 month FTC)

Posted 2 Days Ago
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Edinburgh, City of Edinburgh, Scotland
Senior level
Financial Services
The Role
The Senior Marketing Manager will lead the marketing strategy and brand awareness for LGT Wealth Management across Scotland. Responsibilities include managing regional marketing plans, overseeing external PR agencies, leading charities-driven marketing activities, organizing events, and ensuring brand consistency. The candidate should possess strong organizational skills, project management expertise, and experience working with various marketing channels.
Summary Generated by Built In

LGT Wealth Management UK LLP is a UK-based partnership, wholly owned by the private banking group LGT, which is in turn owned by the Princely Family of Liechtenstein. When we set up LGT Wealth Management in 2008, our aim was to offer a fresh approach to wealth management. Alongside the LLP we also have two other entities which focus on US and Jersey based clients. Our head office is based in London however we have a presence in Edinburgh, Jersey, Leeds, Birmingham, Bristol and Manchester. The plan was simple: put our clients first by providing a transparent service, designed around what is right for each of them. By drawing together in-depth knowledge and experience from across the industry, we provide a flexible, bespoke service adapted to each of our clients’ needs.

Our mission is to create long-term value for all stakeholders. Our culture encourages individuals to generate, develop and implement ideas which will strengthen our business.  Belonging, respect, integrity, conviction and entrepreneurship  are our core values.  As our brand recognition grows, we are fast becoming an employer of choice in our sector.  We have over £30 billion in funds under management and circa 700 staff.

Job Description

Business Unit

The Marketing team at LGT Wealth Management plays a crucial role in defining and shaping our brand, promoting our services and engaging with clients. Our team is responsible for developing and executing comprehensive marketing strategies, managing digital campaigns, creating compelling content, and maintaining our brand presence across various platforms.

Brief Role Objective:

We are looking for an experienced, motivated, proactive and highly organised Senior Marketing Manager to take responsibility for the implementation of the marketing plan, alongside the LGT Wealth Management Marketing Team. In particular this role will be responsible for delivering the Scotland and  regional marketing strategy and leading on the Charities driven marketing activities. This role is a generalist marketing role, covering all aspects of the marketing mix.

Key Responsibilities:

Lead the marketing strategy and brand awareness across Scotland

  • Work with the Head of Marketing & Communications to deliver the Scotland marketing plan including a mix of events, digital, communications, PR, advertising, sponsorship / partnerships and social.
  • Manage the Scotland office relationship with the external PR agency to deliver the Scotland PR plan.
  • Work closely with key stakeholders in Scotland.

Take ownership for delivering the regional marketing plan, including building a strong working relationship with all offices (outside London) across the business.

  • This will include delivering across the full marketing mix of events, digital, communications, PR, advertising, partnerships and social.
  • Lead on Charities and Philanthropy driven marketing activities from both an investing and operational perspective, including delivering the charities marketing plan.
    • This will include delivering their programme of events across the UK.
    • Managing all aspects of their marketing plan including digital, communications, PR, advertising and social.
    • Lead the delivery of the Philanthropy proposition including development of webpages, content and related collateral.

Serve as the Marketing team’s representative on the charity committee.

  • Collaborate with the charity committee to develop initiatives that engage audiences and provide marketing support on various workstreams as required.

Events

  • Manage all events for Scotland and the regions.
  • Work with the Events Manager on the delivery of the firm’s flagship event programme, where required.

Projects and campaigns

  • Take responsibility for ad hoc projects and campaigns depending on critical business needs.
     

Branding

  • Act as brand guardian, ensuring that brand and communications guidelines are maintained across marketing and event-related assets.
  • Work with external design agency on creation of new marketing material.

Requirements

Key Skills and Technical Requirements:

  • Proven experience as a generalist Senior Marketing Manager, including event experience, project management experience, copywriting and experience in managing external agencies.
  • Excellent organisational and project management skills.
  • Solution-oriented attitude.
  • A team player with ability to take the lead, as well as ability to work independently.
  • Ability to perform well under pressure.
  • High attention to detail.
  • Strong communication and stakeholder management skills.
  • Excellent working knowledge of the Microsoft Office suite of products, especially Word, PowerPoint and Excel.

Contact Information

We are looking forward to receiving your online application.

For any further information please do not hesitate to contact us.

LGT Wealth Management UK LLP

Human Resources

Alex Johnson

Top Skills

MS Office
The Company
2,813 Employees
On-site Workplace

What We Do

Forward-looking for generations

LGT is an international private bank owned by the Princely Family of Liechtenstein with 23 locations in Europe, Asia, Australia, and the Middle East. Our solid capitalization, long-term thinking, and strategic focus underpin our strong values. These are rooted in 900 years tradition and entrepreneurial thinking. Digitization represents a key pillar of how we continually innovate to find better ways of doing things - today and for the future.

Sustainable and social:
Sustainability is a pillar of LGT's strategy. Thinking, managing, and investing sustainably are integral parts of our DNA. LGT has committed to reducing the net CO2 emissions from its operations and its investments to zero by 2030.

The Princely Family’s view is that wealth itself isn't a purpose, but that it comes with a sense of responsibility. Being wealthy means embracing and acting on that responsibility, as well as passing these values on to the next generation.

LGT as an employer:
LGT is a vibrant, growing international company and employer. We are certified as a Great Place to Work by the international consulting and research institute of the same name. Whether you have a wealth of experience or are embarking on your first professional steps, LGT careers offer an empowering environment to realize your ambitions.

Take your next career step at one of our 23 international locations: www.lgt.com/global-en/career/jobs

Publishing information: www.lgt.com/global-en/publishing-information

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