Senior Marketing Associate (AU)

Posted Yesterday
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Hybrid
Mid level
Payments • Software
The Role
The Senior Marketing Associate at ShopBack will execute marketing campaigns, manage app and web platforms, coordinate briefs, analyze performance data, and ensure effective asset exposure for marketing efforts. Candidates should have e-commerce marketing experience, strong communication skills, and the ability to operate independently.
Summary Generated by Built In

Our Journey

ShopBack started as a spark of inspiration one night in 2014 when Henry and Joel were brainstorming ideas in Henry’s car. That lightbulb moment — earning Cashback while shopping online — was just the beginning. Fueled by the countless possibilities, the team locked themselves in a hotel room for 24 hours to code the very first prototype. Their mission? To revolutionize shopping by helping advertisers market more cost-effectively, while making every purchase more rewarding for shoppers.


Today, ShopBack is the leading shopping, rewards, and payments platform in Asia-Pacific, empowering 45 million shoppers across 12 markets. With 20,000+ partners and over half a million transactions daily, we’re redefining the way the world shops. As we expand globally, we’re looking for adventurous, driven individuals to help us build The World’s Most Rewarding Way to Shop.


A Senior Marketing Associate at ShopBack will thrive in a fast-paced learning environment with opportunities to learn more about e-commerce marketing operations and workflow.


The role will support the Marketing team on day-to-day campaigns execution and manage the app and web platforms via various internal platforms. 

Your Adventures Ahead

  • Own key campaign deployment - interpret brief, manage asset creation, deploy across key channels within QC process 
  • BAU - launch and maintain assets on various platforms including Shopback app,web and CRM channels (email / app push / in app popup) 
  • Manage briefs coming from the Business Development team and assist on executing / delegating where relevant.
  • Assist in analyzing Marketing Operations SLA performance and data on a regular basis and share key insights and learnings with the internal marketing team.
  • Coordinates the scheduling of assets onsite and ensures adequate exposure for every deal secured by the Business Development team for every Marketing campaign.

Essentials to Succeed

  • Minimum requirement of at least 3 years of experience in marketing and execution within an e-commerce / tech industry.
  • Understanding of marketing campaigns / marketing background 
  • Strong skills and proper use of Google Suite (ie Docs, Slides, Sheets) or equivalent (Excel/Powerpoint/Doc).
  • Great communication skills in English with ability to copy write 
  • Good analytical and problem-solving skills with a natural aptitude to communicate clear solutions 
  • High attention to detail is a must 
  • Strong ability to operate independently in terms of campaign planning and end-to-end execution (workflow process execution) and problem solving
  • Strong passion in process improvement and ability to cascade feedback real time to internal team
  • Ability to interpret ambiguous briefs, identify critical information and manage stakeholders to successfully deploy campaigns
  • Great communication skills with positive mindset
  • Strong time and task management skills with the ability to adapt swiftly to changes whenever required
  • Self-driven in being proactive and takes initiative to highlight possible gaps and solutions for process improvement
  • Able to understand & interpret campaign data 


ShopBackers' DNA

Grit - We tackle all challenges head-on, working together to solve problems and achieve success.

Hunger - We value hard work, and having relentless drive.

Speed - We move fast and have a bias for action, all to deliver maximum impact.

Impact - We focus on results, always aiming for the best possible outcomes and timelines.

Growth - We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.


Exclusively for ShopBackers

Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.

Be part of a winning team on a journey to global scale.

Competitive compensation based on your performance.

Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.

Work-From-Anywhere benefit to enable you to thrive personally and professionally.

Flow Day Thursday (1-day a week, optional to work from home or office)


ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws. Join our team and help us make a difference!

The Company
1,102 Employees
On-site Workplace
Year Founded: 2014

What We Do

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 40 million shoppers across 11 markets.

Driven by the vision to become the world's most rewarding way to shop, ShopBack is dedicated to saving members money and time, while delivering delightful experiences with every purchase. The platform also enables merchants and brands to engage with their members in a cost-effective manner.

Founded in 2014, ShopBack now powers over US$4 billion in annual sales for over 20,000 online and in-store partners, with over half a million transactions happening via the platform daily. In 2022, ShopBack expanded its offerings into the realm of financial services with the launch of ShopBack Pay and PayLater - providing members with responsible and convenient payment options at checkout, while empowering partners with more ways to engage potential customers.

Merchants and brand partners interested in collaborating can connect with us here: https://corporate.shopback.com/partnerships

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