Senior Manager, Product Marketing

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The Senior Product Marketing Manager is responsible for global product marketing and management of Razer laptops and accessories products with a focus on developing and executing marketing plans and business initiatives to achieve annual KPIs and fiscal targets.

Essential Duties and Responsibilities

• Develop and drive global marketing plans for assigned product gaming or productivity laptop platform.

• Achieve Global Razer System revenues and margin targets

• Develop comprehensive product launch plan for all new launches, present to internal stakeholders, and drives execution of plan at detailed level.

• Lead PR teams through participation, effectively communicating with the outside press and representing the product and company as required. Ability to create keynote and press briefing presentations and train key stakeholders to deliver proper messaging.

• Prepare and coordinate the creation of on-time marketing assets to support the product launch or campaign. Assets may include marketing copy, videos, product photography, digital banners, social content, training documentation, and more.

• Ensure the development and execution of gaming laptop marketing activities within various regions around the world, working closely with regional cross-functional teams.

• Function as global marketing point of contact for regional sales and marketing teams

• Develop and manage BU budget and Partner funding

• Pricing and Channel Margin analysis

• Gathers input from various sources (market, press, customers, forums, etc.) to drive feedback on business and market requirements into the product planning process to help shape the platform roadmap.

• New Category Launch Planning

• Responsible for developing and maintaining relationships with key strategy partners such as Intel, Microsoft, NVIDIA, AMD, etc.

• Work with outside vendors and strategic partners to drive initiatives and actions that help support overall product and business initiatives.

Pre-Requisites :

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• 7+ years of product marketing experience in the consumer products industry; computer hardware preferred.
• Experience developing and overseeing the execution of marketing plans.
• Experience with PC or consumer electronics sales channels; retail, online, B2B/commercial, and distribution.
• Strong commercial skills in sales, marketing, channel management and retail merchandising.
• Experience managing and interacting with international teams and market development.
• Strong presentation and communication skills.
• The ability to lead through influence in a matrix environment.
• Can work independently and to prioritize and handle multiple tasks and projects concurrently.

Salary Ranges (per annum):

$118,170.00 - $196,950.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

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