Senior Lead, Digital Communications

Posted 15 Days Ago
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Seattle, WA
Senior level
Social Impact
The Role
The Senior Lead, Digital Communications oversees the growth and management of digital platforms, focusing on developing an effective website and email program. Responsibilities include project management of content creation and design, optimizing content strategy, managing vendors, and driving engagement through effective communication strategies.
Summary Generated by Built In

Founded in 2015 by Melinda French Gates, Pivotal expands opportunity and equality for all people through high-impact investments, philanthropy, partnerships, and advocacy. We accelerate social progress by removing barriers that hold people back.

We strive to be creative and innovative in our work and flexible in the approach we take to solving problems. To date, we have invested in over 150 organizations, including nonprofits, private sector companies, venture funds, and advocacy groups that are on the frontlines of the issues we work on. Some areas we currently focus on: women in technology and innovation; women in public office; women and girls of color; adolescent mental health; paid family and medical leave; and caregiving.  

Inspired by our founder, we reach across communities and sectors to bring together changemakers who can scale up proven ideas and catalyze new ones. We learn from their experiences, amplify their resources, then step back so they can lead.

Our impatience with the status quo is fueled by an optimism that progress is always possible.  


ROLE DESCRIPTION: 

The Senior Lead, Digital Communications drives impact for the growth and management of Pivotal’s digital platforms. This role is vital to developing a best-in-class website and email program that engages our target audiences through story driven content that showcases the unique and innovative approaches to our work, as well as highlighting our incredible partners who are driving progress. Specific objectives include using web and email platforms to reach and engage key audience segments and successful execution of campaigns in service of driving impact on priority issues for Pivotal. The role spans all aspects of operations and includes direct oversight of multiple vendors and contributors focused on design, development and site implementation, as well as content creation, content development, and CMS production. Working closely together with the Senior Manager, Digital Communications, this position will ensure our content strategy is harmonized across channels, increasing audience acquisition, driving engagement, and ensuring our messages are on brand and building trust. 

This is a Limited Term Employee (LTE) position and is expected to have a duration of 2 years. This means that, absent some change, the position will end within that timeframe as defined in the offer letter. 

 

ROLE RESPONSIBILITIES: 

Management of Owned Platforms 

  • Project manage content creation, design, development, and launch of owned platforms, including but not limited to managing vendors and work plan, coordinating meetings and review cycles with internal team members, and partnering with web architects and technology team.
  • Implement and regularly optimize content strategy for Pivotal Ventures digital ecosystem.
  • Serve as primary CMS producer and coordinator for both web and email platforms, responding quickly to required changes, bugs, and other issues that arise.
  • Drive strategy for and support distribution of content via email program.
  • Monitor and evaluate digital trends to optimize strategy and pursue new opportunities.
  • Vet and handle inbound requests and coordinate with partners.
  • Upload and manage assets in digital asset management system.
  • Input and supervise work in PM (AirTable) and CRM (salesforce) system.
  • Partner with developers and technology leads on platform enhancements from design validation through testing approval.
  • Guide the development, design, and launch of additional owned platforms.
  • Ensure that content strategy and brand messaging are implemented accurately across digital ecosystem.
  • Coordinate with communications team members, as well as other Pivotal Ventures teams, to lead editorial calendar for owned platforms and ensure forward content planning.
  • Support editorial process from start to finish, partnering with consultants, writers, outside partners, and other members of the communications team as appropriate. Identify stories/threads relevant to our priority areas of interest and act upon opportunities to publish timely commentary.  

Campaign Development and Execution 

  • Plan and implement campaigns to achieve audience acquisition, awareness of and engagement with key issues and other objectives.
  • Measure the performance of platform, content and campaigns and develop detailed reports of the progress against goals.
  • Track development of content on all platforms against company goals, as well as team goals and messaging.
  • Champion audience research and digital testing via owned platforms.
  • Manage and grow online community, recommending discreet ways to optimize our work.
  • Drive and coordinate agency and vendor owned platform support and creative asset development 

 

SKILLS AND COMPETENCIES: 

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The requirements listed below are representative of the knowledge, skills, and/or behavior required to be successful in this role. 

  • Consistent and successful track record of web production, content management systems and email management.
  • Trusted expertise to edit and lead a web platform, including content management and oversight of content production. 
  • Ability to work across an organization and collaborate with other teams to ensure plans are complementary and aligned to clear objectives.
  • Strong understanding of Sitecore Content Management System.
  • Expertise in SEO and SEM best practices and methodologies.
  • Proficiency in email marketing automation platforms.
  • Demonstrated ability to convey sophisticated ideas through compelling content.
  • Strong understanding of analytics and measurement and ability to draw and communicate actionable insights.
  • Knowledge of current with innovative communication trends including latest channels, tools and features.
  • Strong understanding of how communication advances program and advocacy goals.
  • Demonstrated project management, execution and problem solving skills.
  • Comfortable working independently and partnering collaboratively as a team to propel work forward.
  • High integrity, sound judgment in decision-making and discretion with confidential matters and sensitive information.
  • Proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint).
  • Ability to lead and help others thrive through high-pressure situations while maintaining a positive, cooperative, and professional demeanor under a variety of circumstances.
  • A well-developed sense of humor, humility and ability to work with a diverse team of individuals. 

 

QUALIFICATIONS: 

  • 5-7 Years of directly relatable experience in digital content project management and production.
  • Working knowledge of HTML, CSS, JavaScript, and SEO. 

 

PREFERRED QUALIFICATIONS:

  • Experience with marketing automation preferred.
  • Proficiency using Adobe Creative Suite (primarily Photoshop and Illustrator).
  • Proficiency using Mailchimp 

 

Base annual compensation range for this role is from $124,500 - $132,000 and is based in Pivotal’s Seattle office. 

This is a Limited Term Employee (LTE) position and is expected to have a duration of 2 years. This means that, absent some change, the position will end within that timeframe as defined in the offer letter. 

Benefits include medical, dental, vision, life, long-term disability and long-term care insurance, fertility benefit, backup caregiving solution, 144 hours of vacation, 96 hours of sick leave, 401k, HSA, FSA, discretionary annual target performance bonus and more. 


APPLICATION

To apply, send submit your application via the Pivotal Ventures Careers page.

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. Please note this job description is not designed to cover or contain a comprehensive list of duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Pivotal values diversity and is strongly committed to providing equal employment opportunity for all employees and all applicants seeking employment. All employment decisions at Pivotal are based on the candidate’s or employee’s capabilities and qualifications without regard to race, color, creed, religion, sex, sexual orientation, gender expression or identity, age, national origin, citizenship, veteran, military, or marital status, sensory, physical, or mental disability, genetic information or any other status or characteristic protected by applicable law. If you need assistance and/or reasonable accommodation due to a disability during the application or recruiting process, please contact [email protected].

The Company
HQ: Seattle, WA
111 Employees
On-site Workplace
Year Founded: 2015

What We Do

Founded by Melinda French Gates, Pivotal Ventures accelerates social progress in the United States by removing barriers that hold people back.

Pivotal Ventures expands opportunity and accelerates equality in the United States through high-impact investments, partnerships, and advocacy. We focus on areas where social progress has stalled—and where we can have the biggest impact.

Like Melinda, we’re clear-eyed about the stubborn problems our country faces. But we also see those problems as potential turning­­ points in our nation’s story. Our impatience with the status quo is fueled by an optimism that progress is always possible—especially when we seize the moment together.

We do not review or return unsolicited requests for funding or other types of support.

For media inquiries, please reach out to [email protected]

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