The Role
The ideal candidate will be a highly motivated person who works well under pressure and can thrive in a fast-paced, deadline-driven atmosphere with ever-changing priorities. They will have prior experience working on brands within the alcoholic beverage space (cannabis/hemp experience is a bonus) and will be able to work successfully with a variety of internal stakeholders and occasionally external vendors. In this role, you will work closely with our Beverage team to design and develop innovative and strategic creative assets. These projects will primarily be in support of our Beverage brands including, but not limited to packaging, marketing collateral (trade & consumer), POS (on- & off-premise), websites, merch/swag, and digital assets & campaigns. Our ideal candidate will not only be strong and versatile in design & technical skills, but also have experience creating animations and visual graphic effects in using Adobe After Effects (or similar applications) and a desire to continue to build upon that skill set. A keen attention detail, love for project management, a pragmatic approach to design, desire for continuous process improvements, and a willingness to understand the ever-evolving beverage landscape (and how we operate within) are required.
Responsibilities
- Create on-brand, on-brief design work across multiple mediums on a variety of projects briefed in by the Beverage team.
- Create multiple design options that meet (or exceed) provided creative briefs; consulting with the Beverage team and VP Creative for collaboration and feedback throughout the process.
- Manage multiple projects and work with multiple disciplines at one time; ability to strategically prioritize projects & delegate work to others (internal or external) while maintaining a full plate of their own.
- Ensure brand consistency across multiple assets, work with multiple identities concurrently.
- Actively contribute to the creative process during team meetings by asking questions, voicing opinions, and thoughtfully interacting with the team to creatively problem-solve for the task at hand.
- Organize and maintain project management flows as well as digital file systems.
- Carry a design through the entire project process, making revisions or creating new versions as needed in order to fulfill the brief’s deliverables; preparing assets to be handed off to the Production designer based on Production guidelines.
- Follow and implement provided state guidelines and requirements on all materials.
Qualifications
- Minimum of 5 (7+ preferred) years of experience in Graphic Design; either within an Ad agency, Design studio, or in-house alc/bev marketing team experience preferred.
- Expertise in Adobe Creative Suite (especially Illustrator).
- Beginner to Intermediate proficiency with After Effects (or similar animation/vfx application), Microsoft applications, and project management applications.
- A strong interest in packaging and typography.
- Can provide a portfolio of work that showcases a wide variety of design styles & executions; experience designing for consumer goods and retail preferred.
- Ability to work both independently and collaboratively in a team environment with keen judgement, common sense and resourcefulness; performs under minimal daily supervision, receiving guidance from Beverage team and VP Creative.
- Possess a high level of critical thinking, continuously open to constructive, developmental feedback.
- Strong attention to detail, time management skills, and willingness to learn existing/new workflows preferred.
- Excellent interpersonal skills in terms of communication, both written and verbal.
- Operates with a high level of professionalism and integrity, including dealing with confidential information; maintains professionalism when interacting with celebrity talent.
- Willing and able to attend and/or work events on evenings and weekends, as needed.
- Interacts regularly with entirety of the Beverage team and cross-functional teams as needed for completion of assigned projects.
- Bachelor’s degree, preferred.
Additional Requirements
- Must pass any and all required background checks
- Must be and remain compliant with all legal or company regulations for working in the industry
- Must possess valid driver’s license
- Must be a minimum of 21 years of age
- Must be approved by state badging agency to work in cannabis industry
The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.
Green Thumb Pay Range
$80,000—$90,000 USD
Top Skills
What We Do
We are a national cannabis consumer packaged goods company and retailer. Our mission is to promote well-being through the power of cannabis while giving back to the communities in which we serve. Established in 2014, Green Thumb employs over 4,800 people and serves thousands of patients and customers each year.
Green Thumb manufactures and distributes a portfolio of branded cannabis products including RYTHM, Dogwalkers, Beboe, Good Green, incredibles, Doctor Solomon’s, &Shine, and owns and operates rapidly growing national retail cannabis stores called RISE.
Why Work With Us
Cannabis is a rapidly growing industry. It's the Great American Growth story, and it is much more than revenue numbers. It's a story about people first. From our commitment to helping right the wrongs caused by the War on Drugs to our passionate team members, people and their well-being are at the core of everything we do at Green Thumb.
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