Senior Growth Marketing Manager

Posted 20 Hours Ago
Hiring Remotely in Select, KY
Remote
Senior level
Cloud • Machine Learning • Real Estate • Software • Travel
Beyond provides short-term rental managers and owners the tools they need to get, grow, and keep revenue.
The Role
The Senior Growth Marketing Manager will drive growth initiatives across various channels, analyze customer journeys, optimize the marketing funnel, oversee campaign execution, collaborate with cross-functional teams, and contribute to messaging strategies to improve engagement and conversions.
Summary Generated by Built In

At Beyond, we power the business of Short Term Rentals through our cutting-edge, full-stack Revenue Management System. Venture-backed, we pioneered this space and have grown to be the globally dominant leader - obsessed with delivering value and performance to our customers. And the way we've been able to achieve those heights is our belief that People are the most important part of any business - starting with ours. We employ over 170 Beyonders across the globe who share in our commitment to making Beyond the best place to work.

It's with that in mind that Beyond is looking to add a Senior Growth Marketing Manager to our growing team. Reporting to the Director of Demand Generation, you will have the opportunity to project manage and execute on growth marketing and acquisition programs. 

This is a high-impact, high-visibility role that requires a strong combination of analytical and creative expertise. You will lead the team efforts to continuously optimize acquisition campaigns to ensure Beyond is efficiently and reliably driving growth and revenue from our self-service segment.

Before reading further...

Beyond is passionate about diversity and cultivating our team’s potential. If you’re hungry for a good opportunity, but don't meet every point in this job description, please apply anyway!

As our Senior Growth Marketing Manager, you'll be responsible for:

  • Drive growth marketing initiatives across paid, affiliate & referral channels
  • Analyze customer journeys and identify key actions to move prospects toward conversion and expansion.
  • Optimize the B2C/self-service marketing funnel by influencing customer behaviors through data-driven insights.
  • Oversee end-to-end campaign execution across Operations, Design, and Content teams to ensure on time and accurate launches.
  • Partner tightly with the Content team to ensure SEO and organic sign-ups align with paid strategies.
  • Conduct regular, extensive experimentation to facilitate rapid learning & application of any insights
  • Own and execute the analysis of all growth marketing tests using data from internal and external systems
  • Collaborate closely with cross-functional teams (Operations, Product, etc.) to ensure alignment between product and marketing efforts to grow our customer acquisition.
  • Contribute to messaging and copywriting strategies that resonate with our audience and improve engagement.

So what kind of person are we looking for in this role? The person who will be successful in this role will be:

  • Analytical: you’re comfortable leveraging data to make informed decisions and optimize resources accordingly.
  • Collaborative: you enjoy working with colleagues and communicate and influence effectively to successfully work with other teams.
  • Growth-minded: you are adaptable and have a drive for continuous improvement. You have a track record of up-leveling through mentorship and educational guidance.

Now that we’ve told you what the job looks like, here are the qualifications we're looking for in a candidate:

  • Willing and able to work CST or EST 
  • Proven experience (5+ years) in growth marketing, with a strong focus on product-led initiatives.
  • Proven experience executing marketing programs for B2C audiences
  • Experience with SaaS or tech-based products such as Hubspost or Marketo, Google Ads, SEM Rush, Mode or Tableau.
  • Strong track record of improving customer journeys and driving conversions through marketing strategies.
  • Excellent problem-solving skills, with an ability to innovate and optimize processes.
  • Strong analytical mindset, with the ability to use data to influence decisions.

So what can you expect after you apply? Your application will be personally reviewed by a member of the Beyond hiring team and if there is a match in your experience and the role, you will:

  • Have a video conversation with someone on our Recruiting team. This is a high-level conversation about your experience and interest, but also an opportunity for you to learn more about us
  • Interview with our VP of Marketing
  • Interview with our Performance Marketing Consultant
  • Complete a case study and present it to our VP of Marketing, Director of Demand Generation, and Senior Director of Product
  • Complete a final interview with our Chief Executive Officer or Chief Revenue Officer

Company Values:

We are serious about our core values: We Care, We Are On the Same Team, We Inspire Trust, We Go Beyond, We Ship It, We're Curious. If those resonate with you, and you're ready to work with a team that lives and breathes those values, we want to hear from you. 

Benefits:

Beyond offers a wide variety of benefits like: stock options, unlimited PTO, private health insurance and more! You can learn more about our benefits by visiting our careers site!

We Care about Diversity, Equity and Inclusion:

Beyond is committed to building a workplace that attracts humans of all genders, ethnicities, backgrounds, statuses and lifestyles. At our core, we care about our people and encourage every employee, partner and applicant to share their whole self with us. We are respectful of and empathetic towards different viewpoints, and believe that our ability to help short term rental managers succeed relies on us building a dynamic and diverse team. Whoever you are, you can Belong @ Beyond.

Any communication regarding job openings, interviews and/or offers will come from our @beyondpricing.com email domain


Please review our GDPR Statement here. 

Top Skills

Google Ads
Hubspot
Marketo
Mode
Sem Rush
Tableau
The Company
HQ: San Francisco, CA
190 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

Beyond is the #1 Revenue Management Platform for short-term rental owners and managers to get, grow, and keep revenue. Our easy-to-use platform includes a dynamic, demand-driven pricing tool with extensive market data that pairs with OTA distribution and a best-in-class booking engine.

But we are so much more than that.

We are innovators. We are a leader in the short-term rental industry, building products that help property managers and small business owners to be successful. We set out to fill a real need in the industry, and we have organized our entire company such that our success hinges on our customers’ success.

We are results-oriented. We take pride in what we accomplish. We set transparent goals that we share out across the company, and we work tirelessly to smash them. We encourage Beyonders to grow by setting individual career goals, and we support everyone on their journey to meet those goals.

We are people first. We would not be successful without the brilliant people that have helped us to get to where we are today. We have a global workforce that is proud of their diversity of experiences, demographics and backgrounds. We believe that creating an environment where people can feel comfortable to be themselves also empowers them to perform at their best.

We are values-driven. We have five core values that provide structure for our company decisions, interactions, and work: We Care, We Go Beyond, We Are On The Same Team, We Inspire Trust and We Ship It. If these values resonate with you, then you Belong at Beyond too.

To date, we've supported over 340,000 properties in more than 7,500 cities worldwide and have enabled billions of dollars in booking revenue.

Why Work With Us

Beyond is a people-first, results-oriented, and innovative company, with a flexible work environment. At Beyond, we launch and accelerate careers, are transparent, are a global team, are an industry leader, and our core values (We Go Beyond, We Care, We're on the Same Team, We Inspire Trust, and We Ship It) are at the center of everything do.

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