Company Description
Wise is a global technology company, building the best way to move and manage the world’s money.
Min fees. Max ease. Full speed.
Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.
As part of our team, you will be helping us create an entirely new network for the world's money.
For everyone, everywhere.
More about our mission and what we offer.
Job Description
At Wise, we're on a mission to build the best way to move and manage money internationally. We're making financial services more fair, accessible, and affordable for people and businesses worldwide. As we continue to grow, we're looking for a Growth Marketing Manager focused on the DACH region, focusing on Switzerland and Germany. This role is pivotal in driving our growth strategy, managing multi-channel campaigns, and fostering partnerships to increase our transaction volume in these key markets.
Your Mission:
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Own the growth of the DACH region, while keeping the Wise customers at the heart of everything you do.
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Identify, own and drive new growth initiatives and strategies for Switzerland, Germany and Austria, increasing our market penetration, user acquisition and retention metrics.
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Coordinate and execute multi-channel marketing campaigns, working closely with internal teams and external partners to maximise your efforts’ reach and impact.
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Help optimise, scale and improve marketing channels’ BAU initiatives with local insights and knowledge about key target audiences, market dynamics and competitor landscape.
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Collaborate with product and marketing teams to launch new products and features for your region, tailoring your strategies and tactics to meet local customer needs and behaviours.
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Work closely with the analytics team to monitor performance, generate new insights, and produce comprehensive reports to guide future strategies.
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Be the main point of contact for and collaborate with product and product marketing teams to define the right audiences, messaging and positioning for our products and features in your region.
Qualifications
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T-shaped growth marketer with a minimum of 4-5 years of growth marketing experience in the DACH region (Germany, Switzerland, Austria)
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Deep local knowledge and strong ties to the key DACH markets and media landscape with experience working with local agencies and partners
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Proficient level of English and German
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Strong hands-on experience of full-funnel marketing strategies and tactics, with a track record of driving sustainable long-term growth in fast-growing companies.
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Excellent communicator and a proactive team player with strong project and campaign management skills, capable of leading and working on cross-functional initiatives
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Your approach is rooted in analytics and leverages data to inform and drive your decisions.
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Strong problem-solving skills and comfortable navigating new and complex situations with a creative and innovative mindset.
Desirable:
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German / Swiss national or expat
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French and/or Italian language knowledge
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Experience running upper and mid-funnel campaigns
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Experience in a fast-growing and product-driven fintech company
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Experience using SQL and other analytical tools (Looker, GA, MixPanel etc.) to gather and analyse their own datasets
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Experience leading small teams (relevant on the long-term)
Additional Information
Salary: £57,500 - £77,000
For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.
We're proud to have a truly international team, and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what it's like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Top Skills
What the Team is Saying
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What We Do
We’re making a positive, irreversible change in the world of finance. Together.
People on every continent around the world are choosing Wise to help them live, travel and work internationally. We’re the fairest, easiest way to send money overseas.
Built by and for people who live global lives, we make sending money abroad up to 8 times cheaper than the bank. This is money without borders - instant, convenient, transparent and eventually free.
For our customers, using Wise is as simple as sending money from A to B, but behind our app and website is a complex engine of currencies and routes, that’s being designed, built and powered by our talented teams in cities around the world.
We’re just at the beginning of our story and we’re growing at an incredible pace. We won’t stop until anyone, anywhere can send, spend and receive money wherever they are, whatever they’re doing. There’s still heaps to do and we can’t do it alone.
Why Work With Us
We are a mission-driven company, looking to change banking for the better. Current banking systems don’t let us send, spend or receive money across borders easily. Or quickly. Or cheaply. So, we’re building a new one. If you're looking for an autonomous work environment, where you'll face cool challenges, learn and grow, you'll like working at Wise
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WISE Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Here at Wise we have a hybrid working model – a mix of working from home and from the office. Wisers can also work remotely for 90 days a year. By ‘remote’ we don’t just mean from home, but from wherever in the world you choose to!
