Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.
The Senior Graphic Designer will oversee the design, layout, and production of a variety of print and digital marketing materials using AI-generated design for our products and businesses around the world. The Graphic Designer, Senior will collaborate with marketing and communication professionals, copywriters, videographers, our design team and other cross-functional teams to lead Generative AI-driven design initiatives that resonate with our diverse customer audiences and align with Graco’s brand identity.
What you will do at Graco:
Graphic Design and Production
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Projects will encompass a diverse array of marketing materials, including digital and print brochures, advertisements, flyers, logos, PowerPoint presentations, social media imagery, posters, company communications, packaging, and more.
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Lead the focus on the integration of Generative AI design across our graphic design projects.
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Support the Web Designer in the production of web or interactive design using HTML and web development software.
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Develop and lead design concepts and present ideas to stakeholders.
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Revise content based on feedback ensuring the final product aligns with client expectations, Graco brand standards and business objectives.
Project Management
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Manage multiple projects simultaneously, balancing quality with efficiency in a fast-paced environment.
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Organize and oversee tasks to meet tight deadlines and uphold Graco’s standards of excellence.
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Coordinate, consolidate and ensures all necessary approvals are obtained from relevant departments
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Conduct research and identify suitable resources for each production task to ensure quality and budget requirements are met.
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Track, organize, and archive digital files for each project.
Research & Trends
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Conduct thorough research on industry, product, and customer needs including the use of new and emerging AI technologies for graphic design.
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Stay current with industry trends and best practices to keep designs fresh and relevant.
Client & Team Collaboration
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Meet with clients and team members to strategize and understand produce value propositions, project goals, brand voice, and audience.
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Partner with marketing teams to ensure cohesive messaging and brand alignment.
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Serve as the main point contact for both international and internal clients when graphics are requested.
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Other duties as assigned.
What You Will Bring to Graco:
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Bachelors degree in Graphic design, Commercial Art, or related field, or equivalent.
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5+ years of experience as a Graphic Designer or Graphic Production Designer using AI graphic design tools.
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Experience with AI-assisted design tools such as Adobe Firefly, Dall-E, or Midjourney, along with a strong portfolio in graphic design for both print and digital media.
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Demonstrated proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft Office (PowerPoint, Excel, Word), alongside expertise in photo retouching and production layout techniques.
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Strong work ethic with the ability to balance multiple priorities while collaborating effectively within teams and working independently when needed.
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Exceptional communication skills, including verbal, written, and spoken.
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Proactive learner with a growth mindset, adept at approaching challenges decisively and balancing creativity with strategy to deliver results.
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Solid understanding of design principles, including balance, color theory, and typography.
Accelerators
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Global industrial manufacturing experience and knowledge.
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Motion graphic experience is a plus.
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Photography skills are a plus.
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MBA or Masters degree preferred.
#LI-AI1
At Graco, you truly make a difference. Your unique talents contribute to our organizational growth and future. Not only do you make a difference, but Graco’s culture empowers employees to create their own career path. Whether you choose to advance within your current department or explore new opportunities in different divisions, you have the ability to build your future. Our managers are here to provide support and guidance as you continue to grow within your career.
Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.
Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.
The base pay range for this position is listed below, exclusive of fringe benefits or other compensation. If you are hired, your final base hourly rate will be determined based on factors such as geographic location, skills, competencies, education, and/or experience. In addition to those factors, we will also consider internal equity of our current employees. Please keep in mind that the range provided is the full base salary range for the role. Hiring at or near the maximum of the range would not be typical to allow for future and continued salary growth.
$74,100.00 - $129,600.00
Top Skills
What We Do
Founded in 1926, Graco (NYSE:GGG) is a world leader in fluid handling systems and components. Graco Inc. supplies technology and expertise for the management of fluids in both industrial and commercial applications. It designs, manufactures and markets systems and equipment to move, measure, control, dispense and spray fluid materials.
Graco maintains an aggressive strategy to design and develop new products and systems and distributes through a worldwide network of distributors and other channels. Graco is focused on expanding into new markets through product development and acquisitions.
