Fat Earth, Red Antler's creative performance marketing partner, is focused on growing direct-to-consumer brands. The team primarily works with startups, driving the growth agenda hand-in-hand with founders in a way that works for them. The Fat Earth team is seeking a world-class Sr. Graphic Designer to join its team and write for various brands and verticals while crafting performance-minded designs for Lifecycle programs and Acquisition channels. You’ll work with brands of all sizes and stages, such as startups trying to launch their visual language on a new channel to large corporations with stringent brand guidelines. This role requires a blend of creative thinking, technical excellence, and a deep understanding of data-driven marketing.
Responsibilities:
Creative Ideation:
- Create visually compelling and on-brand designs for a variety of clients and industries.
- Be excellent in Omni-Channel execution, with an understanding of best practices for Meta, Email, YouTube, Display. (OOH, Amazon, and OTT are a plus.)
- Collaborate with creative strategists to understand client objectives and translate them into impactful design concepts.
- Stay updated on industry trends and best practices to ensure cutting-edge designs.
- Work closely with copywriters to integrate text and visuals seamlessly in ad and email campaigns.
- Use motion effectively (in After Effects specifically) to create ads that utilize motion design elements and leverage footage. (Do you know expressions? We’ll use a lot of those.)
- Ensure quality assurance by reviewing creative deliverables before they are sent through internal review
- Work autonomously and be able to establish the creative direction for an account from kickoff through to delivery, whether the account is a smaller startup with less defined direction or a larger more enterprise client.
Qualifications:
- 4-5 years of experience as a graphic designer
- Proven experience as a Graphic Designer, with a portfolio showcasing ad and email design work.
- Advanced in Adobe Creative Suite (After Effects and Photoshop specifically.)
- Advanced in Figma.
- Strong understanding of design principles, typography, and color theory.
- Excellent communication and collaboration skills, with the ability to work in a fast-paced, deadline-driven environment.
- The ability to handle multiple clients at one time and effectively communicate the individual brands across final deliverables.
- Prior experience in an agency is preferred.
Top Skills
What We Do
Red Antler is a branding company based in Brooklyn.
Fiercely committed to differentiation and success, we build brands for startups that are changing how the world works. We create captivating brand experiences that connect with people deliberately, through all points of interaction.
