At Northwestern Mutual, we are strong, innovative and growing. We invest in our people. We care and make a positive difference.
Summary:
The Sr. Field Marketing Training Manager will lead the strategy and execution for marketing training and education, working closely with the Field Marketing team to align training needs with departmental critical metrics. This role involves developing and delivering training materials in the most effective formats to enhance field awareness and adoption of marketing tools and resources. The ideal candidate will collaborate effectively with individuals at all levels and work cross-functionally to align marketing training goals with field objectives.
Primary Duties & Responsibilities:
- Develops field marketing training strategy in alignment with Field Marketing objectives and critical metrics.
- Partners with Field Communications, Campaigns, and Content team to create a training plan and content that aligns with the adoption plan. Training topics include digital marketing, prospecting, social media, segmentation, client engagement, and more.
- Develops and manages field marketing training calendar, including home office driven training, corporate schools & seminars, key events (Annual and Regional meetings), and network office and district network office trainings.
- Determines the best medium and environment to deliver training based on audience segment and needs.
- Possesses knowledge and understanding of marketing, advisors, and market segments, including the needs, attitudes, and behaviors of Northwestern Mutual's advisors and target consumers.
- Works closely with Field Advisors, Field Leadership, and internal partners (Field Function, National Training Program, etc.) to ensure coordination and company-wide support for marketing training initiatives.
- Develops methods to measure and quantify the impact of marketing training and education marketing initiatives.
- Stays current on marketing training trends and developments.
- Represents Field Marketing and presents at various field events and venues.
Knowledge, Skills, Abilities:
- Bachelor's degree in marketing, business, adult education, or communications.
- Minimum of 7 years of progressive experience in marketing, education/training, or professional communications is necessary.
- Excellent writing and facilitation/public speaking skills required.
- Ability to work effectively with people at all levels; demonstrated diplomacy, sensitivity and flexibility in adapting to constantly evolving needs and priorities; quick, effective decision-making skills.
- Ability to listen, engage and influence clients; synthesize and relate complex information; analyze communication and execution problems and opportunities; and implement integrated training / educational strategies.
- Working knowledge of training methodologies and formats.
- High degree of independent initiative and organization, along with demonstrated ability to effectively manage multiple assignments concurrently, set priorities and meet aggressive deadlines with a commitment to team objectives.
- Demonstrate NM behaviors: deliver exceptional experience, solve for the client, be a talent multiplier, lead with enterprise vision, challenge the status quo, play to win.
- Proven ability to identify and analyze opportunities and creatively and systematically convert opportunities into action and results.
Compensation Range:
Pay Range - Start:
$69,720.00
Pay Range - End:
$129,480.00
Northwestern Mutual pays on a geographic-specific salary structure and placement in the salary range for this position will be determined by a number of factors including the skills, education, training, credentials and experience of the candidate; the scope, complexity as well as the cost of labor in the market; and other conditions of employment. At Northwestern Mutual, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. Please note that the salary range listed in the posting is the standard pay structure. Positions in certain locations (such as California) may provide an increase on the standard pay structure based on the location. Please c lick here for additional information relating to location-based pay structures.
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We are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law.
If you work or would be working in California, Colorado, New York City, Washington or outside of a Corporate location, please click here for information pertaining to compensation and benefits.
FIND YOUR FUTURE
We're excited about the potential people bring to Northwestern Mutual. You can grow your career here while enjoying first-class perks, benefits, and commitment to diversity and inclusion.
- Flexible work schedules
- Concierge service
- Comprehensive benefits
- Employee resource groups
What We Do
You’ll Like It Here
At Northwestern Mutual, we believe that our lives and our work matter. And that doing what’s right is good for everyone. We follow through by designing tech that improves the community and cultivating creative ways to make finance accessible anywhere. These guiding principles have allowed our company to grow for more than 160 years.
Here, you’ll be with a team who emphasizes integrity and prioritizes security to design experiences that better everyone. You’ll work in cross functional teams to create optimal solutions that are rooted in innovative strategy and thoughtful execution. And you’re provided development tools and opportunities to become a leader all with the support of a collaborative team. You’ll be surrounded in a culture that values innovation and works to always evolve to stay ahead of trends and client needs.
We are intentional in seeking out team members who will challenge us. Our employees choose us for the career opportunities, commitment to philanthropy and desire to have a meaningful impact in the lives of our clients. You have career passions and goals. We have ambition and opportunity for you to grow your future in tech. Discover today: https://careers.northwesternmutual.com/
Why Work With Us
We invest in our people. We know careers are about choices, so we provide intentional opportunity. Here you can build creative ways to make finance accessible anywhere and revolutionize traditional processes. As a mutual company, our focus is our people — whether professional development or investments in the community.
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Northwestern Mutual Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We offer a flexible, hybrid approach for our employees . Teams are in the office a few days a week and work from home the others.