Senior Display Marketing Manager (f/m/x)

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Berlin
Remote
Senior level
Automotive • Information Technology
The Role
The Senior Display Marketing Manager will own and optimize display and programmatic advertising campaigns across various platforms. Responsibilities include managing multimedia campaigns, utilizing data-driven insights for strategy refinement, collaborating with cross-functional teams, and mentoring junior staff. The role involves working across multiple European markets to adapt strategies for diverse audiences.
Summary Generated by Built In

Company Description

Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve.
We are looking for a Senior Display Marketing Manager (f/m/x) for our B2C brand Autohero. With our unique online as well as offline presence and product offering we are disrupting the automotive industry, one of the biggest markets still in the hands of traditional players.
We are working in a fast paced, bottom-up environment, with outstanding skilled team members with different backgrounds and expertice, aiming to make Autohero the Nr.1 used-car-buying platform.
Join us and let's conquer the automotive market!

Job Description

  • Take full ownership of display and programmatic advertising campaigns across platforms such as DV360, Meta, Outbrain, Taboola, and others, ensuring exceptional performance and growth.
  • Strategically manage multimedia campaigns, including image and video ads, to achieve both brand-building and direct performance objectives.
  • Dive deep into the vast space of display and programmatic advertising, breaking it into smaller sections to set up targeted tests and refine strategies based on data-driven insights.
  • Use your extensive knowledge to optimise campaigns, ensuring state-of-the-art setups that align with the latest industry standards and trends.
  • Collaborate with cross-functional teams (Design, Marketing Automation, Video Production, etc.) to create innovative advertising materials and strategies.
  • Mentor and guide junior and mid-level colleagues, sharing your expertise to foster growth and ensure knowledge transfer across the team.
  • Maintain a strong international overview of our business, operating across 9 European markets, and adapt strategies to meet diverse market needs

Qualifications

  • Extensive experience managing and optimising display and programmatic advertising campaigns across platforms like DV360, Meta, Outbrain, Taboola, and others.
  • Highly skilled in managing image and video ads, with a deep understanding of multimedia campaign strategies and their impact on performance and branding.
  • Strong analytical mindset, with the ability to interpret complex data and translate it into actionable strategies that deliver measurable results with very good command of Excel/Google Sheets. Tableau is a plus.
  • Thinking strategically and creatively, constantly challenging the status quo and pushing for innovative solutions.
  • Highly organised, detail-oriented, and able to manage multiple campaigns, platforms, and markets simultaneously.
  • A natural leader and mentor, with the ability to guide and inspire colleagues while fostering a culture of collaboration and learning.
  • Fuent in English and Spanish/Italian/German/French is required, any other additional European language would be a plus

Additional Information

  • Once a unicorn, now a listed public company, be part of our success story!
  • We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
  • More than 90 different nationalities make up for a truly international and diverse working environment
  • We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
  • Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation
  • Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace! 

Contact
Joanna Sinicka

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.

#LI-A1

Top Skills

Dv360
Meta
Outbrain
Taboola
The Company
Berlin
3,423 Employees
On-site Workplace
Year Founded: 2012

What We Do

AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars. Our local European consumer brands, like wirkaufendeinauto.de, offer consumers the fastest and easiest way to sell their cars. Our merchant brand, AUTO1.com, is Europe's largest wholesale platform for car trading professionals. With our retail brand Autohero, we are using our technology, scale, and operational excellence to develop the best consumer experience for buying a car online. We operate in over 30 countries and achieved revenues of EUR 6.5 billion in 2022.

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