Senior Director, Integrated Marketing (Luxury)

Posted 8 Days Ago
Be an Early Applicant
Hiring Remotely in New York, NY
Remote
121K-160K Annually
Senior level
Digital Media • News + Entertainment
The Role
Lead integrated marketing strategies across luxury categories, developing client proposals, managing a team, and fostering relationships with sales and clients while driving business growth.
Summary Generated by Built In

Description

Are you an experienced marketing leader and storyteller who is passionate about the latest innovations in branded content, events, digital advertising and social media? Are you motivated to push the development of digital-first campaign solutions for world-class brands? Do you enjoy following fashion, luxury, jewelry, watch, and media trends? If so, we want to hear from you!

What you'll be doing...

As the Senior Director, Integrated Marketing (Luxury) you will be a critical marketing lead for several categories, including fashion, luxury, jewelry, and watch. You will help lead strategy for net new business while meeting the demands of category-specific RFPs in collaboration with sales and creative counterparts. You will report to the Group Executive Director of Integrated Marketing and Events.

Key responsibilities:

  • Play a key role in developing go-to-market materials and pricing to allow Future to win in the following categories: international fashion, luxury, jewelry, watches, and more.
  • Utilize market and industry knowledge to effectively partner with sales and clients across several verticals.
  • Lead creative brainstorms and draft a recap after each session outlining presale costs and ensuring internal party alignment.
  • Create pitch decks/presentations and join client facing calls with the sales team.
  • Assist in post sale, helping with event activations, photoshoots, and custom partnerships.
  • Manage a team of 2+ marketers.

Experience that will put you ahead of the curve...

  • 12+ years proven experience working within publishing, a media company, advertising agency, or brand.
  • Responsible for leading a category/pod and tracking close rates to revenue goal. 
  • Developing and managing hard cost calculations for campaigns.  
  • Knowledge of the fashion, luxury, jewelry, watch, and entertainment media landscape.
  • Experience leading internal brainstorms, creating presale client proposals, incorporating data/insights, creative storytelling and developing strategic packaging that meet client KPls.
  • Creative mindset with strong storytelling skills and the ability to develop innovative concepts that are culturally relevant and industry-pushing. 
  • Mastery and demonstrated understanding of storytelling levers and platforms across branded content, edit sponsorships, experiential activations, the nuances of social platforms and more. 
  • Experience working with high-level editors, with ability to develop solutions together. 
  • Experience managing and mentoring marketers across seniority ranges.
  • Client facing pitch experience.
  • Ability to manage direct and ongoing working relationships with sales and clients.
  • Experience in Microsoft Office and Google Suite, including spreadsheets and pitch decks/presentations. 
  • Experience with Salesforce, Asana and other project management tools a plus.

Our Benefits:

The expected range for this role is $121,000 - $160,000

… Plus more great perks, which include;

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Wellbeing support with access to our Colleague Assistant Programs
  • Opportunity to purchase shares in Future, with our Share Incentive Plan

This is a Hybrid role from our New York office, working three days from the office, two from home.

Internal job family level Commercial 3

About Future:

We’re Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We’ve got ambitious plans that further build on our growth momentum and unlock new opportunities – and we’re looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We embrace and celebrate diversity, making it part of who we are. 

Different perspectives spark ideas, fuel creativity, and push us to innovate. That’s why we’re building a workplace where everyone feels valued, respected, and empowered to thrive.

When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It’s not just about what you bring to the table — it’s about making sure the table has room for everyone.

Because a diverse team isn’t just good for business. It’s the Future.

Find out more about Our Future, Our Responsibility on our website.

*We reserve the right to close the job advert early

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Top Skills

Asana
Google Suite
MS Office
Salesforce
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The Company
Atlanta
3,652 Employees
On-site Workplace
Year Founded: 1985

What We Do

We are Future. The global platform for specialist media. We create expert original content that connects people to their passions across a portfolio of over 230 phenomenal brands.

Through our websites, magazines, events, and social spaces we reach 1 in 3 adults online in the UK and the US.

Founded in 1985, we have grown significantly to a global business with over 3,000 colleagues. We are the largest magazine publisher in the UK with a combined circulation of more than 3 million across our publications.

We innovate through our proprietary technology, diversify our audiences across new platforms, and acquire and launch new brands every year. We’ve got an ambitious plan to build on our growth momentum and unlock new opportunities.

We’re connectors, creators, experience makers

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