Senior Director of eCommerce

About Pendulum:

Pendulum® is leading a revolution that is occurring around the world to improve physical and mental health by first understanding, then restoring and enhancing the human microbiome. 

Studies have shown that our microbiome (the bacterial communities in and on our bodies) is linked to everything from metabolism and diabetes, to longevity, weight loss, healthy immune systems, cancer prevention, feelings of well-being, inflammatory bowel disease, and even healthy skin. We have just scratched the surface on understanding the impact that our microbiome has on our lives. During early life we develop a diverse and balanced microbiome that plays a critical role in shaping our long-term health. Over our lives, a combination of diet, lifestyle, antibiotics, and aging can decrease the effectiveness of our microbiome.

Pendulum recognized the enormous impact they could have on people’s lives if they were able to address the imbalances in the microbiome. To accomplish this, Pendulum created proprietary probiotic pipelines and a unique discovery platform to identify key, novel bacterial strains and the prebiotics that feed them. The company has also built and developed the world’s first manufacturing technology to produce bacteria in an anaerobic (oxygen-free) environment at scale.

The medical probiotics that Pendulum has formulated have transformed the consumer probiotics market into a new category of therapeutic offerings that deliver the power and efficacy of a pharmaceutical with the safety and accessibility of a natural probiotic. Due to Pendulum’s explosive revenue and customer growth over the last two years, the company earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.

If you’re interested in improving the lives of people globally and you love working in a cross-functional, collaborative, inspiring environment, please continue reading.

Position Summary:

Pendulum is seeking an experienced senior director of ecom to drive our direct-to-consumer business growth and make breakthrough microbiome products accessible to millions. The ideal candidate will bring 8+ years of eCommerce experience with a proven track record of scaling 9-figure revenue, direct P&L management in B2C health/wellness, and success in building subscription businesses. You'll develop and execute comprehensive eCommerce strategy, create exceptional digital experiences that translate complex science into compelling customer journeys, and drive cross-functional alignment while fostering a culture of accountability. Strong analytical capabilities, technical proficiency, and startup experience are essential, along with 4+ years of people management experience. Success will be measured through revenue growth, P&L performance, and customer acquisition efficiency. 

What You'll Do:

• Strategic Leadership
• Develop and execute comprehensive eCommerce strategy that aligns with Pendulum's mission of making breakthrough microbiome products accessible to millions
• Own P&L responsibility for the eCommerce business, driving sustainable growth and profitability
• Balance strategic vision with tactical execution in a fast-paced startup environment
• Build and optimize subscription programs to improve customer retention and lifetime value
• Design and implement referral and loyalty programs to drive organic growth 
• Customer Experience & Product Innovation
• Create an exceptional digital experience that effectively communicates our unique value proposition of pharmaceutical-grade efficacy with probiotic accessibility
• Lead continuous optimization of the customer journey, from education about microbiome science to purchase and ongoing engagement
• Drive data-informed decisions to improve site experience, conversion rates, and customer satisfaction
• Cross-Functional Leadership
• Drive alignment across teams by clearly communicating priorities, timelines, and expected outcomes
• Build effective prioritization frameworks that balance business impact, technical feasibility, and resource constraints
• Foster a culture of accountability and excellence through clear success metrics and regular progress reviews
• Manage stakeholder expectations through transparent communication and proactive issue resolution
• Lead by example in cross-functional meetings, ensuring productive collaboration and clear decision-making

Required Qualifications:

• Experience
• 8+ years of eCommerce experience with proven track record of scaling revenue to $200M+
• Direct P&L management experience in B2C environment, preferably in health/wellness
• Experience translating complex product benefits into compelling customer experiences
• Success in building and scaling subscription businesses
• 4+ years of people management experience
• Startup experience strongly preferred
• Technical & Analytical Skills
• Strong data analysis capabilities with advanced Excel proficiency
• Strong knowledge in eCommerce platforms and analytics tools
• Working knowledge of SQL preferred
• Leadership & Strategic Capabilities
• Outstanding strategic thinking with demonstrated ability to execute
• Strong user experience intuition backed by data-driven validation
• Proven ability to set and maintain high standards for team performance
• Track record of mentoring and developing product managersSuccess Metrics
• Revenue growth and P&L performance
• New customer acquisition efficiency

• $215,000 - $250,000
• Medical, Dental, and Vision
• Commuter Benefits
• Life & STD Insurance
• Company match on 401 (k)
• Flexible Time Off (FTO)
• Equity