Senior Director, Curation Partnerships

Posted 20 Days Ago
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New York, NY
Hybrid
Senior level
AdTech • Marketing Tech
Fulfilling the Promise of AdTech
The Role
Drive revenue growth through direct sales initiatives, develop strategic market initiatives, manage complex deals, and build strong partner relationships.
Summary Generated by Built In

Ready to lead the charge in the ever-evolving and rapidly-accelerating world of programmatic curation? Equativ is on the hunt for a dynamic and visionary Senior Director, Curation Partnerships to drive the growth of our industry-leading platform, Maestro.


We’re looking for a strategic powerhouse with a knack for building game-changing partnerships and a proven track record of smashing sales targets. If you're ready to craft bold go-to-market strategies, create lasting industry relationships, and make an impact where innovation meets opportunity, let's talk!

Maestro Customer Categories: advertising agencies, first and third party data providers, media companies, publisher networks, creative platforms, brands and commerce / retail media networks.

What you'll do

  • Drive Revenue Growth: As an individual contributor across the US & Canada, spearhead revenue expansion through targeted direct sales initiatives, leveraging Equativ’s premier PMP curation and media activation platform, Maestro.
  • Market Intelligence & Lead Generation: Define high-potential target markets and verticals, establish streamlined lead generation processes, and maintain meticulous sales records within Salesforce.
  • High-Impact Prospecting: Maintain a robust cadence of outreach and follow-ups, effectively managing a high volume of daily interactions with potential clients and partners.
  • Strategic Market Initiatives: Develop and execute innovative go-to-market strategies that enhance sales effectiveness and support broader team objectives.
  • Complex Deal Management: Lead the end-to-end sales cycle, negotiating and closing sophisticated business deals involving multiple internal and external stakeholders.
  • Seamless Collaboration with CS: Partner closely with the Customer Success team to ensure smooth handoffs, provide strategic insights, and support account growth initiatives - maximizing client satisfaction and expanding account potential.
  • Cross-Functional Collaboration: Partner closely with Equativ’s product and marketing teams to refine our value proposition, enhance sales collateral, and craft compelling, data-driven sales pitches.
  • Relationship Building: Cultivate and nurture strong, lasting relationships with key partners and clients, ensuring long-term satisfaction and repeat business.
  • Platform Advocacy: Act as a thought leader and evangelist for Equativ’s curation platform, equipping partners with the tools and strategies needed to white-label and successfully bring our offering to market.

Who you are

  • Extensive Industry Expertise: 7+ years of proven success in programmatic advertising, with a strong emphasis on platform and data partnerships, as well as PMP media deal execution.
  • Programmatic Ecosystem Mastery: Deep knowledge of the full programmatic landscape, including DSPs, SSPs, DMPs, ad exchanges, and the intricacies of digital media buying and selling.
  • Strategic Partnership Leadership: Demonstrated track record of negotiating and managing high-impact strategic partnerships, driving mutual growth and innovation in the programmatic sector.
  • Data-Driven Decision Making: Exceptional analytical skills with the ability to synthesize complex data, uncover insights, and make informed, strategic business decisions.
  • Influential Communicator: Strong communication and interpersonal abilities, adept at building trust, influencing stakeholders, and fostering relationships at all organizational levels.
  • Entrepreneurial Agility: Adaptable and forward-thinking, with an entrepreneurial mindset that thrives in complex and fast-paced business environments.

Top Skills

Salesforce
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The Company
HQ: Paris
550 Employees
Hybrid Workplace
Year Founded: 2001

What We Do

As a leading independent ad tech platform, we provide brand and privacy-safe solutions that empower our clients to achieve maximum results. We offer the market an independent ad server, SSP, buyer tools, media services, and more.



This combination of engineering excellence and client expertise helps us serve the interests of both the supply-side and the demand-side with equal professionalism and technical sophistication. 



And, as we work toward fulfilling on the promise of advertising technology, we also keep the consumer and their rights in mind in all we do

Our objective? Disrupt the digital advertising industry through high-performance solutions, innovative formats, and exceptional quality.

Our pride? A global and diverse team that flourishes through a corporate culture advocating ownership and who live through three essential values: Be brave, Be thoughtful, Be together.

Why Work With Us

Accelerate your career. Our global training events, online training courses, and fantastic people leaders offer unlimited opportunities to develop and grow your career.
Take a break. When you work hard we know you also need to rest. We offer generous time off and parental leave policies, as well as mental health and wellness activities.

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