Senior Director, Category Management

Job Description

Bring your expertise and passion for retail to the LEGO® Retail Marketing team to help us reach more fans and bring them the best product range, value proposition and shopping experience!

This highly analytical and strategic role will be at the heart of ensuring we have an ever stronger shopper-value proposition across all our product categories within LEGO® Retail globally (stores and online). This is a leadership position that will be responsible for leading an outstanding team to deliver the ultimate experience in LEGO branded channels.

We're pleased to share that we offer a hybrid working week arrangement called Best of Both, requiring 3 days in the office location in London and 2 days from home.

Core Responsibilities

• Accountable for the retail category strategy across owned channels to deliver enhanced performance, spend efficiency and to support our retail growth journey.

• Lead the development of business and category plans, drive market penetration plans, and product positioning to drive competitive advantage, revenue and profit.

• Supported refinement and delivery of Integrated commercial plan across consumer group and themes

• Drive market research and competitor analysis activity, in order to identify and better serve shoppers’ needs (parents, adults, children).

• Drive critical Product insights and recommendations to the Global Product Marketing teams, ensuring an optimal LEGO® Retail product proposition is created through relevant decision gates

• Own and Define Promotion Strategy: Shape the mid to long-term vision, goals, and tactical strategies for LEGO® Retail, with a focus on driving Omni and store-based initiatives. Tailor and optimize the approach by region, understanding channel mechanics to maximize impact.

Do you have what it takes?

• Extensive experience in category management senior leadership.

• Consistent track record in leading and building teams to ensure organisational efficiency through effective motivation, training and development.

• Experience working in a global business with strong multi-geographical teams.

• Advanced analytical skills, data-driven way of working, solution driven and result oriented, strong business orientation.

• Extensive experience in product information management, category management and business development.

• Strong project and portfolio management experience.

• Excellent influencer and natural collaborator/team leader.

• Holistic thinker – establish and drive end-to-end strategies and initiatives encompassing multiple functions.

• Proficiency in English, written and verbal, is required.

Play your part in our team succeeding

LEGO® Retail Marketing is at the heart of delivering hyper-relevant retail shopper campaigns to build the pinnacle LEGO brand experience across our branded sales channels.

It is a global brand-led creativity and innovation powerhouse which brings to life our mission to inspire and develop the builders of tomorrow. This pivotal role supports LEGO Retail in this mission by driving the strongest product plans to drive inspiration, discoverability and conversion.

#LI-MD1

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.