Senior Digital Marketing Manager

Posted 14 Days Ago
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London, Greater London, England
Senior level
HR Tech • Software • Travel
We empower people to meet in real life in an enjoyable and sustainable way using our innovative travel booking platform.
The Role
The Senior Digital Marketing Manager will drive business growth through data-driven paid media strategies, managing campaigns across various channels, optimizing performance, and collaborating with multiple teams to enhance brand visibility and demand generation.
Summary Generated by Built In

About Us

We're TravelPerk, a hyper-growth SaaS platform offering companies a one-stop-shop for booking, managing and reporting business travel.

We've revolutionized the business travel market by offering an unrivaled selection of travel options, a powerful booking and management platform, and 24/7 customer support. It's why we've become the leading all-in-one travel management solution.

Founded in 2015 and headquartered in Barcelona, we’ve grown to over 1200 people in 9 offices across Europe and North America. In 2022 we became a ‘unicorn’ and in 2024 we raised $104 million in additional investment, with a total valuation of $1.4 billion.

We’ve been winning awards too. Since 2023, we’ve been voted one of the best places to work,  one of the fastest-growing apps and tech companies, and a leading pioneer of business travel.

These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to supercharge their corporate travel. 

The Role

As Senior Digital Marketing Manager, you will play a key role in driving business growth through data-driven paid media strategies. This role combines strategic planning, hands-on campaign management, and performance analysis to build and optimize multi-channel campaigns that help to build our brand, generate demand and support scalable global growth outside of traditional search channels. 

Reporting to the Director of Growth Marketing, you will collaborate across teams to enhance our brand and demand generation efforts, leveraging industry best practices and cutting-edge tools to deliver measurable results. The ideal candidate will have deep expertise in delivering and optimizing successful media campaigns across channels such as LinkedIn, Meta, Reddit, YouTube, off-platform and programmatic networks.


What will you be doing?

  • Channel Strategy and Execution: Develop and execute holistic paid media strategies to meet qualified lead and revenue goals, ensuring alignment with overall marketing objectives.
  • Campaign Management and Optimization: Work closely with integrated campaigns and brand teams to launch, track, and optimize programs across channels including social, search, programmatic, and affiliate marketing.
  • Data-Driven Decision Making: Establish and implement a learning agenda, leveraging data insights, customer segmentation, and campaign metrics to refine strategies and identify growth opportunities.
  • Cross-Functional Collaboration: Partner with sales, product, and creative teams to ensure consistent messaging, smooth handoffs, and alignment on audience priorities.
    Innovation and Testing: Design and implement test-and-learn scenarios to innovate and enhance campaign performance, applying lessons across all marketing channels.
  • Performance Analysis and Reporting: Monitor campaign performance and ROI using tools like Google Analytics, Marketo, and other platforms, providing regular updates to stakeholders and making recommendations for improvement.
  • Forecasting, Budget and Timeline Management: Oversee campaign budgets and timelines, ensuring efficient resource allocation and on-time delivery of high-quality campaigns.


What will you need to succeed?

  • 7+ years of digital marketing experience, with a strong foundation in growth marketing and willingness to learn new tools and strategies
  • B2B SaaS or marketplace experience: You’ve worked at a B2B, preferably with a top-down sales model. Series D+ experience preferred.
  • Channel management experience: You are deeply experienced at executing campaigns across paid media channels (LinkedIn, Meta, Reddit, YouTube, Taboola, etc), and you can clearly describe the campaigns you’ve run and what you’ve learned.
  • Proficiency in full-stack of marketing tools: You know what tools to use and how to use them—or you can figure it out quickly.
  • High quality bar. You've developed marketing strategies and tactics that put the customer first and understand how to hit revenue goals at the same time.
  • Experimentation mindset. You don’t just test things you’ve done before and understand the importance of testing and scaling what works.
  • TravelPerk doesn’t require academic studies for this position. We select based on experience and potential, not credentials


Our Benefits

💰 A competitive compensation package, including equity options in TravelPerk;

🌴 25 days annual leave plus bank holidays;

💼 Company Pension Plan with Aviva; 

💊 Private medical insurance from Bupa;

🙌 Life insurance with Zurich;

🧘‍ Income Protection + Wellbeing App with Unum;

🦷 Access to voluntary dental insurance through Bupa;

🚲 Tax-efficient schemes such as Cycle2Work & electric car leasing via Octopus;

💪 Discounts on 12-month gym memberships with GymFlex;

💙 iFeel - a mental health support tool with access to therapists year round;

🎟️ Access to a wide variety of discounts and rewards;

🥳 Unforgettable TravelPerk events, including our spectacular annual summer party;

👶 Parental leave: 12 to 16 weeks, based on location and eligibility factors;

🫶 16 paid hours per year to volunteer for a cause of your choice;

🌎 A ’Work from anywhere’ in the world allowance of 20 working days per year.

📈 Exponential growth opportunities


How We Work & Values

Our Vision is for a world where TravelPerk is the platform for human connection in real life (IRL). We take an IRL-first approach to work, where our team works together in person 3 days a week. As such, this role requires you to be within commuting distance of one of our hubs. We fundamentally believe in meeting in real life to improve connectivity, productivity, and creativity, ultimately making us a great workplace.

At TravelPerk, we prioritise experience and potential over academic qualifications for this role. We believe that talent and ability aren't always reflected in formal credentials.

TravelPerk is a global company with a diverse customer base—and we want to ensure that the people behind our product reflect that. We're an equal opportunity employer, meaning you're welcome at TravelPerk regardless of your appearance, where you're from, or anything else that makes you.

You can check about our values here and see our IRL approach in this video. We'll guide you through our culture and explain how it will underpin your success in this role.

Read more about our latest updates here.

We provide relocation assistance for certain roles. Please specify your need for this in your application, and we will evaluate the possibility on a case-by-case basis. We must also verify that candidates and employees meet the eligibility criteria to reside and work in the United Kingdom. Unfortunately, we cannot offer visa sponsorship for candidates requiring a work permit in this location.

RECRUITMENT PRIVACY POLICY


What the Team is Saying

Ronny
Trevor
Manish
Maria
Sam
Kaitlin
Grace
The Company
HQ: Barcelona, Barcelona
1,300 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

We're TravelPerk, a hyper-growth SaaS platform offering companies a one-stop-shop for booking, managing and reporting business travel.

Our aim is to revolutionize the $1.3 trillion business travel market by combining an unrivaled choice of travel options with a powerful booking and management platform, and 24/7 customer support. We’ve become the leading all-in-one travel management solution.

Founded in 2015 and headquartered in Barcelona, we’ve grown to over 1200 people in 9 offices across Europe and North America. In 2022 we became a ‘unicorn’ and in 2024 we raised $104 million in additional investment, with a total valuation of $1.4 billion.

We’ve been winning awards too. We’ve been voted one of the best places to work, one of the fastest-growing apps and tech companies, and a leading pioneer of business travel.

These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to supercharge their corporate travel.

Why Work With Us

We are a values-driven company—we walk the talk and build teams based on how someone aligns with our values. We believe in creating impact over effort, acting as owners, and in building meaningful and inspiring careers. TravelPerk is more than a travel company, it's a place where people believe in in-real-life interaction and enjoy being together.

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TravelPerk Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our company's purpose is to connect people in real life and we believe in practicing what we preach! We are an In Real Life first company and have a hybrid work structure with the expectation that team members are in office at least 3 days a week.

Typical time on-site: 3 days a week
HQGlobal Headquarters - Barcelona
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