Senior Content Marketing Specialist

Posted 19 Days Ago
Be an Early Applicant
Austin, TX
58K-71K Annually
Mid level
AdTech • Marketing Tech
The Role
The Senior Content Marketing Specialist at Siege Media will develop creative content ideas for visibility, engage with media professionals, manage client communication, and write SEO-focused web copy. The role requires intermediate SEO knowledge and strong project management skills.
Summary Generated by Built In

Siege Media is a growing and remote-first organic growth agency! We are nationally recognized on Inc.’s Best Workplaces list and Inc. 5000 list, highlighting the 5000 fastest-growing private companies. Interested in joining the Siege team? We are looking for a talented Senior Content Marketing Specialist to help us continue to deliver great content for our world-class clients.

Perks for United States residents include 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, work-from-home equipment, and free pens. Everyone loves free pens.

Learn more about working at Siege by experiencing our culture on Instagram and checking out our work on Dribbble!

Siege Media values diversity. We encourage people of color, LGBTQ+ folks, veterans, parents and those with disabilities to apply. Through our “health, then work” philosophy we are committed to helping all people succeed at Siege. If you require reasonable accommodation to complete our application or interview process, please let us know.

Responsibilities

  • Generate creative ideas to develop as content and pitch to journalists/bloggers for the purpose of visibility through SEO and securing high-quality backlinks
  • Create custom prospect lists and templates that align with clients' industries
  • Demonstrate the ability to adapt tone and complexity of a piece to speak to the correct audience, as well as align with relevant style guides
  • Create engaging content (ideas + copy) for client social media accounts
  • Assist with project management tasks including client communication and reporting
  • Have a firm grasp on writing effective titles for improved CTR and for the press
  • Nurture and develop relationships with writers, reporters and web editors
  • Write effective web copy for the purposes of marketing websites in diverse verticals
  • Deliver a reliable, solutions-oriented approach to growing the online presence of our clients

Required Skills

  • Passion for public relations, data-driven content, email outreach, and media relations
  • 3+ years of experience as a content marketer (ideally published on reputable news sites or industry blogs)
  • Intermediate SEO knowledge with a working knowledge of SEO tools and how they can be used to improve client websites
  • Experience running surveys and crafting stories from data to pitch to national news
  • Strong project management skills, with ability to handle multiple projects while still working effectively
  • Close attention to detail and a heavy focus on creating quality content
  • Proven ability to generate creative ideas that attract attention on the web

Suggested Skills

  • 4-year degree in English, marketing, or a related field
  • 2-4 years experience working with the press, reporters, or national/international news outlets
  • Experience using Google Workspace, Smartsheet, Zoom, and/or Basecamp
  • Experience creating thoughtful client reports using SEO tools such as Google Search Console, Google Analytics, and Ahrefs
  • Understanding of HTML/CSS and comfortable uploading content to WordPress and other similar Content Management Systems
  • Experience collaborating with design teams and giving guidance on design and UX best practices

The salary range for this position is $58,000.00-$71,000.00 DOE. This position is 100% remote and based in the US.

Please plan to upload the following information during the application process:

1. Your resume 
2. A short introduction/cover letter
3. Two relevant blog posts (ideally over 500 words)
4.
An example pitch email to a relevant media outlet for this post: https://www.thezebra.com/stories/self-driving-rideshare-survey/ 

PLEASE READ: Unfortunately, scammers have attempted to contact potential applicants and offer them a fake position with Siege Media. If you receive something from us, please confirm that the email comes from an @siegemedia.com address. Our process includes interviews via phone and in-person Zoom video calls. We will never offer a candidate a position without an in-person Zoom call and we would never ask you to purchase anything during the application process. 

Top Skills

CSS
HTML
The Company
Austin, TX
110 Employees
On-site Workplace
Year Founded: 2012

What We Do

Siege Media is a content marketing agency that focuses on creation, promotion, and strategy.

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