Senior Conceptual B2B Copywriter

Posted 7 Days Ago
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London, Greater London, England
5-7 Years Experience
Agency • Marketing Tech
The Role
The Senior Conceptual B2B Copywriter will develop innovative campaign concepts for leading business and tech brands, collaborating with teams to create compelling content across various formats. The role demands a deep understanding of complex topics and mastery in transforming jargon into impactful messaging, along with strong presentation skills to effectively communicate ideas to clients and colleagues.
Summary Generated by Built In

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.


Senior Conceptual B2B Copywriter


Location: London
Team: B2B Creative
Contract Type: Permanent
Full Time/Part Time: Full Time 
Reporting into: Creative Director & Lead Copywriter 


About the role:

We're searching for an ambitious and talented Senior Conceptual Copywriter to bring their world-class thinking to our B2B clients. It's an incredible opportunity to get your teeth into a wide range of projects for some of the world's biggest and best-known business and tech brands.

Working with our art directors, you'll be cooking up cracking campaign concepts and sprinkling your magic across a whole bunch of assets – video scripts, activation ideas, OOH. Our clients love tech (as do we), so you'll need to be fluent in thinking how to utilise the likes of AI, AR, VR and more in your big ideas.

You'll also get to collaborate across the business, growing your ideas with some of the brightest minds in the industry – including creative technologists, behavioural scientists, and our award-winning PR and influence experts.


About you:

Ideally, you'll have some experience in B2B – but it's not a must. Either way, you'll feel confident delving into mindboggling topics – from cloud computing and the metaverse, to financial services – and be able to transform the jargon into smart headlines and unmissable campaigns.

You'll be confident interrogating account leads, strategists, clients and product experts to get a better understanding of a brief – and you'll know what a good brief looks like. Equally, you'll be well versed in presenting your work, internally and to clients.

It's a cliché, we know, but being a 'team player' in this role is a must. There are loads of great opportunities to grow at Ogilvy and we're looking for someone who will dive in and seize them.


How we help you Thrive:

  • 25 days annual leave + 1 Volunteer Day 
  • Bupa Healthcare
  • Enhanced Maternity, Adoption and Shared Parental Leave
  • We have a Flexible Working Model with core working hours: 10am – 4pm
  • A 1.5:1 Matching Pension Structure
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year 
  • Season Ticket Loan and Cycle to Work Scheme
  • Life Assurance

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.


The Company
HQ: New York, NY
11,000 Employees
Hybrid Workplace
Year Founded: 1948

What We Do

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities. 

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