Senior/ Category Specialist

Posted 19 Days Ago
Be an Early Applicant
Singapore
Mid level
Gaming • Hardware
The Role
As a Category Product Specialist at RazerStore, you will manage and optimize product portfolios, driving performance through strategic planning, market analysis, and marketing initiatives. Responsibilities include developing sales strategies, collaborating with cross-functional teams, monitoring product lifecycle, and tracking performance metrics to maximize sales growth.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

As a Category Product Specialist at RazerStore, you will be responsible for managing and optimizing the product portfolio of a specific category within the Razer product line at RazerStore. Your primary goal would be to drive the performance of your categories through strategic planning, analysis, and execution of marketing initiatives. You will work with cross-functional teams to ensure the launch and ongoing performance of the products in RazerStore channel.

  • Develop and execute category strategies to achieve sales and profitability targets
  • Analyse market trends, consumer insights, and competitive landscape to identify growth opportunities
  • Monitor and manage product lifecycle, from introduction to end-of-life, ensuring optimal product mix
  • Collaborate with Business and Global Marketing team to plan and execute product launches
  • Develop go-to-market strategies, including visual merchandising, sales training, and promotional plans
  • Coordinate with the Store Marketing team and Global Marketing to create compelling content and campaigns to drive product awareness and sales
  • Track and analyse category performance metrics, including sales, trend, and inventory levels
  • Work with the retail store team and the BUs to develop and implement strategies to drive sales growth
  • Forecast demand and manage inventory turnover to minimize excess stock and stockouts
  • Collaborate with Supply Chain teams to ensure adequate inventory levels to meet demand
  • Liaise with various departments, including BUs, Marketing, Retail store and Supply Chain, to align category strategies and initiatives
  • Participate in cross-functional meetings and projects to drive category success

    Pre-Requisites :

    • Bachelor's degree in Business, Marketing, or related field
    • Proven track record in global sales and merchandising leadership
    • 3 years + of experience in product management, category management, or a related role, preferably in the consumer electronics or gaming industry
    • Strong analytical skills with the ability to interpret data and make data-driven decisions
    • Excellent project management skills with the ability to handle multiple tasks and prioritize effectively
    • Strong communication and interpersonal skills to work effectively with cross-functional teams
    • Proficient in Microsoft Office Suite and experience with analytics tools (Power BI) is a plus
    • Passion for gaming and familiarity with Razer’s product line and market positioning

    Are you game?

    The Company
    1,383 Employees
    On-site Workplace
    Year Founded: 2005

    What We Do

    Razer™ is the world’s leading lifestyle brand for gamers.

    The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.

    With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

    Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

    In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.

    Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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