Senior Category Manager (d/f/m) 

Posted 6 Days Ago
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Berlin
Senior level
eCommerce • Marketing Tech
The Role
The Senior Category Manager develops strategies for Kleinanzeigen’s Fashion and Home & Garden categories, analyzes market trends, and enhances customer engagement through cross-functional collaboration.
Summary Generated by Built In

Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

What you’ll do ​& Who you are

As our new Senior Category Manager (d/f/m), you will report directly to the Head of Category Management of Kleinanzeigen.de and play a key role in our quest to change trade for good by making re-commerce first choice for German online shoppers.  Your focus will be on our Fashion and Home & Garden categories.

This is a hybrid role, and our office is based in Berlin Charlottenburg.

What you'll do:

  • Develop comprehensive strategies and recommendations to solidify Kleinanzeigen’s position as Germany’s leading re-commerce platform, prioritizing a consumer-first mindset in all initiatives.

  • Analyze market trends, consumer behavior, and performance metrics to generate actionable insights and translate them into strategic recommendations.

  • Align and implement strategies cross-functionally with product development, marketing, and other teams to drive demand and enhance the C2C and B2C inventory selection.

  • Become a recognized category expert for Fashion and Home & Garden and the go-to person for category-related questions, providing valuable insights and guidance.

  • Act as the spokesperson for your category, representing its interests and advocating for its needs within the organization.

  • Collaborate across different functions from product development to marketing to drive demand to the marketplace and further bolster our leading C2C and B2C inventory selection. Your ultimate goal is to maximize successful transactions for our sellers and buyers. 

  • Ensure that users can buy on Kleinanzeigen as easily as they buy from e-commerce by driving our transactional transformation including payments and shipping.

Who you are:

  • 7+ years of experience in relevant roles in (r)e-commerce with focus on Fashion and / or Home & Garden

  • 3+ years of experience in driving cross-functional delivery in matrix environment successfully

  • You can translate your strategic thinking into data-driven decisions and effective execution

  • You are able to take stakeholders from all areas of the organisation on the journey by building strong relationships and communicating effectively

  • In-depth knowledge of the German e- and re-commerce landscape, across C2C and B2C target groups

  • Fluent in English, fluency in German a big plus

Benefits

Life at Adevinta comes with its perks! Our Adevintans enjoy the following benefits: 

  • An attractive Base Salary 💸

  • Participation in our Short-Term Incentive plan (annual bonus) 🏆

  • Work From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moon🌛well why not! just make sure you have internet connection! 🌍

  • A 24/7 Employee Assistance Program for you and your family, because we care ❤️‍

  • Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow 🌱 

On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters! ✨

Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.

Top Skills

B2C
C2C
Cross-Functional Collaboration
Data Analysis
E-Commerce
Market Analysis
Re-Commerce
Strategic Planning
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The Company
Barcelona, Catalonia
5,443 Employees
On-site Workplace

What We Do

Adevinta is a leading online classifieds group and champion for sustainable commerce with a focus on Europe.

Our portfolio of 25+ digital marketplaces spans consumer goods, mobility, real estate, holiday rentals and jobs. Every month, our industry-leading technology enables more than 120 million people and over a million businesses across Europe to connect and trade. Loved local brands include leboncoin in France; mobile.de and Kleinanzeigen in Germany; Fotocasa and InfoJobs in Spain, Subito in Italy; Marktplaats in the Netherlands and the Canadian marketplace Kijiji.

Our international team of diverse individuals are united in their purpose to make a positive impact on the environment, the economy and society every single day.

Adevinta. Changing Commerce Together

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