Senior Campaign Operations Manager

The Senior Campaign Operations Manager candidate will manage the development, execution, and support of digital marketing solutions for an Acxiom financial services client. The SRCOM is responsible for the daily operation and functionality of digital platform capabilities and services that deliver various digital solutions such as prequalified and prescreened card and lending product offers. The SRCOM is the primary daily client contact as it pertains to the delivery of those solutions and manages the timelines and deliverables across internal cross functional teams. This includes working closely with clients in the marketing, risk policy, compliance, operations, analytics, and technology organizations to execute projects successfully.

RESPONSIBILITIES

• Gather, document, and translate complex client requirements between clients and vendors to execute on digital marketing solutions and campaigns
• Ensure that campaigns and projects are effectively planned, managed, and monitored.  Includes status updates, blockers/risks, and initiative status
• Offer marketing advice and suggestions on campaigns and services to channel partners and product owners
• Ensure that delivery of solutions and campaigns are within requirements, procedures, regulations, and agreed upon service levels  
• Monitor the day-to-day delivery of digital marketing services including real-time transaction results, direct mail & email campaigns, data exports, campaign summary reports, web lead capture, etc
• Facilitate recurring status calls with project stakeholders
• Research and escalate technical and platform related issues that impact the ability to deliver services to the client
• Build, maintain, and troubleshoot testing strategies between technology teams and vendors
• Own the scoping and implementation of new channel startups

REQUIRED QUALIFICATIONS

• Bachelor’s Degree
• 6-10 years of applicable work experience
• Extremely proactive, highly organized, with proven ability to manage multiple tasks
• Ability to prioritize and focus, with strict attention to detail
• Thorough understanding of and/or interest in digital marketing
• Sound knowledge of database structure, campaign management tools, and SharePoint
• Sound knowledge of MS Office tools, specifically Word, Excel, and PowerPoint
• Experience creating, enhancing, and updating standard operating procedures and complex requirements documents
• Developed diplomacy skills required to guide, influence and convince others, particularly stakeholders, colleagues, and external partners
• Polished verbal, written communication and presentation skills, with both internal colleagues and external clients

PREFERRED SKILLS / COMPETENCIES

• Knowledge of real-time API integrations, architecture, and functionality
• Knowledge of credit bureau and consumer credit-based industry data
• Knowledge of audience management and targeted audience eligibility creation

Primary Location City/State:

Homebased - Conway, Arkansas

Additional Locations (if applicable):

Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

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Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected].