Bynder goes far beyond managing digital assets. Our digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive.
With powerful and intuitive solutions that embrace the way people want to work, and a richly integrated ecosystem, We are the brand ally that unifies and transforms the creation and sharing of assets, inspiring teams, delighting customers, and elevating businesses.
Our 500+ employees, known as ‘Byndies’, together constitute the world’s most extensive pool of digital asset management expertise. We enable more than 1.7M users across more than 3,700 organizations, including Spotify, Puma, Five Guys and Icelandair.
Founded in 2013, we have eight offices around the globe, including the Netherlands, USA, Spain, UK, Australia and UAE. For more information, visit www.bynder.com.
We are looking for an experienced Senior B2B Copywriter to join our dynamic Brand and Content Marketing team. In this role, you will craft compelling and persuasive content that aligns with Bynder’s brand voice and messaging and drives engagement and conversions across various channels. As a strategic thinker and master storyteller, your work will play a critical role in supporting our marketing and product launch campaigns, increasing brand awareness, and driving customer acquisition.
Key responsibilities
- Develop high-quality B2B content for websites, blogs, email campaigns, social media, whitepapers, and customer stories.
- Collaborate with cross-functional teams (product marketers, product managers, sales, and customer advocacy) to ensure cohesive messaging that translates product capabilities into tangible benefits for our customers.
- Support the growth team with ideating and writing conversion-focused copy for emails, LinkedIn messages, and landing pages.
- Create and optimize SEO content to improve search rankings and website traffic.
- Own day-to-day editing for content created by the wider marketing team, ensuring we maintain a consistent TOV in everything we create.
- Research on industry trends, competitors, and target audiences to inform your copy.
Qualifications
- 5+ years of experience in copywriting, preferably in a B2B SaaS or tech environment: You know the ins and outs of B2B SaaS and have seen how messaging evolves as companies scale.
- English is your native (or near-native) language: you have impeccable written and verbal communication skills.
- You’re an editor at heart: you enjoy working hands-on with content, know how to give feedback that helps others improve, and have a keen eye for detail.
- Strong understanding of digital marketing strategies and SEO best practices.
- Ability to quickly grasp the complexities of our platform and industry and translate them into compelling marketing copy.
- Excellent organizational skills with the ability to manage multiple projects under tight deadlines.
- Ability to adapt and thrive in a fast-paced, evolving environment.
- A portfolio that includes examples of B2B content, demonstrating your ability to craft persuasive, clear, and professional messaging.
Why join Bynder?
If you’re ready to make an impact as a storyteller for one of the most innovative SaaS companies in the world, we’d love to hear from you!
Why you'll love Bynder!
At Bynder, innovation is in our DNA. We've worked hard to build an environment that promotes creative thinking and self-initiative within a culture of fun. It’s common to find colleagues hanging out after work - if you believe in "be nice, work hard, have fun", you'll have an office full of friends.
What we have:
- Challenging and inspiring work environment
- Flat hierarchy where your voice will be truly heard
- Opportunity to initiate your own projects
- An experienced team is ready to welcome you anytime
- Unlimited vacation policy
- Competitive monthly compensation
- Apple gear
- Daily lunch
- Drinks at the Bynder Bar :-)
- Amazing office in the heart of Amsterdam
Our Commitment:
Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences. At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better. At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves.
Just as we are never finished innovating, Bynder’s commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.
What We Do
Before Bynder, first-generation digital asset management systems run by IT departments were too slow and difficult to use.
Bynder launched in 2013 as the first pure SaaS DAM, and it was quickly recognized for its intuitive user experience. Today, thousands of brand and creative teams around the world use the powerful and easy-to-use platform to provide the right, on-brand assets across the enterprise.
As digital transformation accelerates, Bynder leads the evolution to the 3rd wave of DAM: the creative content engine that brands need to power personalized digital experiences. Bynder’s vision is to elevate marketing creativity to the heart of digital experience so brands can build authentic relationships.
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