Senior Associate Performance Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
DKI Jakarta
Senior level
Software • Travel • Financial Services
The Role
The Senior Associate Performance Marketing Manager will lead and execute data-driven affiliate marketing strategies, allocate budgets, track performance, optimize commission structures, manage a team, and communicate insights to stakeholders. This role requires strong analytical skills and experience in affiliate marketing.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

  • Lead the development and execution of data-driven affiliate marketing strategies aligned with overall business objectives including creating clear program guidelines, setting commission structures that incentivize desired actions (sales, leads).
  • Oversee the affiliate marketing budget, allocating resources across different partner types and potentially different product categories - Identify and recruit new affiliate partners and maintain strong relationships with affiliate partners, networks, and agencies.
  • Develop and optimize the affiliate marketing program, including creating clear program guidelines, setting commission structures that incentivize desired actions (sales, leads).
  • Track and analyze affiliate program performance, using data insights to identify top-performing partners, optimize program elements, and identify areas for improvement.
  • Use data-driven approaches to optimize commission structures, payouts, and incentives.
  • Collaborate closely with internal teams (Martech, analytics, legal growth etc.) to ensure seamless integration of the affiliate program with other marketing initiatives and compliance with relevant regulations.
  • Maintain high standards for affiliate creative assets and promotional materials.
  • Manage a team of affiliate marketing specialists, providing guidance, training, and mentorship to ensure everyone is working towards shared goals.
  • Generate regular reports for stakeholders, clearly communicating campaign performance and ROI.
  • Able to explain complex data in a way that is understandable for non-technical audiences.

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Requirements

  • Graduate from a reputable university. Bachelor's degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus.
  • 7+ years of experience in affiliate marketing or partnership roles - Proven track record of managing successful affiliate marketing programs and driving revenue growth.
  • Strong analytical skills with proficiency in data analysis tools and Excel.
  • Excellent communication and negotiation skills, with the ability to build and maintain relationships.
  • Experience with affiliate tracking platforms (e.g. Partnerize, CJ Affiliate, etc) is preferred.
  • Knowledge of digital marketing trends and best practices
  • Strong attention to detail and organizational skills.
  • Product management experience is a plus.

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Top Skills

Data Analysis
Excel
The Company
3,089 Employees
On-site Workplace
Year Founded: 2012

What We Do

We don’t innovate for the sake of innovation, we utilize technology to simplify people’s lives so they can enjoy their lives better. That belief is what brought Traveloka to be the leading travel platform in Southeast Asia. Traveloka serves 20+ products that include comprehensive travel services. From transportations to accommodations, discovering nearby attractions, and insurance products to financial services, including the groundbreaking ‘Buy Now Pay Later’.

With 100+ millions downloads in six countries across the SEA region, we aim to keep exploring for better innovations — all to fulfill our users’ travel aspirations so they can enjoy their lives, their way.

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