Senior Associate, Growth Marketing (Programmatic)

Posted 11 Days Ago
Be an Early Applicant
New York, NY
Hybrid
75K-90K Annually
Senior level
Business Intelligence • Data Privacy
The Role
Manage and optimize programmatic advertising campaigns, ensuring best practices in account management and execution. Collaborate with cross-channel teams to align with client brands and commercial priorities while providing strategic insights for successful campaign outcomes.
Summary Generated by Built In

Digital Matter is a growth and transformation consultancy leveraging marketing, media, data, and technology to drive quantifiable, sustainable, and meaningful results for our clients. Through cutting-edge strategies in business transformation, privacy-focused data solutions, and dynamic digital media buying, we help our clients achieve breakthrough success in an ever-evolving marketing landscape.


We’re looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape.


We are seeking a Senior Associate, Programmatic, to you manage end-to-end programmatic campaign integration, including managing multiple accounts, maintaining best practice implementation and overseeing optimization for all campaign set ups.


The ideal candidate will have prior hands-on experience with the major demand-side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience with Campaign Manager 360, or similar platforms.

Responsibilities

  • Manage execution and performance of programmatic advertising campaigns through the full account management life cycle.
  • Oversee daily client campaign maintenance including campaign set up, trafficking, pacing, optimization, troubleshooting and reporting.
  • Provide strategic direction and testing recommendations across all clients.
  • Understand clients’ brands, as well as their commercial priorities. Work collaboratively with cross-channel team to achieve results.

Requirements

  • 3+ years of account management experience in the programmatic space, whether at a publisher, agency, trading desk, technology, company or end-advertiser
  • Experience developing, building, executing and optimizing campaigns via DV360, The Trade Desk and Amazon.
  • Experience in publisher management and direct buying via DSPs.
  • An in-depth understanding of bid management and optimization practices.
  • Understanding of digital ad ops technology and strong working knowledge of the AdTech landscape
  • Strong Excel and data analysis abilities (Pivot Tables, VLOOKUPs, SUMIFs)
  • High level organization skills and attention to detail
  • Excellent verbal and written communication and presentation skills

Offer

  • Competitive salary + year-end bonus tied to performance
  • Full coverage health insurance including Medical, Dental, and Vision
  • 401K with company contribution
  • Unlimited vacation days
  • Paid parental leave
  • Digital Matter cell phone plan

Top Skills

Amazon
Bid Management
Campaign Manager 360
Data Analysis
Digital Ad Ops Technology
Dv360
Excel
Programmatic Campaign Management
The Trade Desk
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The Company
New York, New York
16 Employees
On-site Workplace
Year Founded: 2018

What We Do

Digital Matter is a technology-first, data-led, integrated marketing and media consultancy.
Headquartered in New York, Digital Matter provides consulting and services in the areas of business transformation, privacy-first data strategy, and integrated media buying

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