Job Description:
Job Description
The Senior Associate, Digital and Programmatic is responsible for supporting Manager/Sr. Managers in executing programmatic media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. The role will include on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This person will be within a commutable distance to our NYC office, and able to go into the office for a Team Day once a week.
Key Accountabilities:
- You will have a holistic understanding of digital, deeper understanding of optimization strategy
- Support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance KPIs, reporting, and updates
- You will complete quality assurance per dentsu QA process within ad server, buying platform or DSP
- Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches
- You will partner with agency team counterparts (planning/activation/ad ops/analytics) as well as Client Centers
- Troubleshoot basic campaign delivery and performance issues independently
- Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process
- Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
- You will become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components
- Interpret performance reports to provide actionable insights and analysis
Qualifications
- Bachelor's degree
- 1+ years of experience within the digital and programmatic industry
- You are comfortable with analysis and data
- Experience working with business applications
The annual salary range for this position is $51,000-$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
- Medical, vision, and dental insurance,
- Life insurance,
- Short-term and long-term disability insurance,
- 401k,
- Flexible paid time off,
- At least 15 paid holidays per year,
- Paid sick and safe leave, and
- Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
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Location:
New York
Brand:
Carat
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
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