Who We Are:
160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. No matter where you come from or what you look like, you can be your full self here. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work. Just as we’re obsessed with our clients, their businesses, and the work we do, we’re even more obsessed with the team bringing it to life. Each day we are actively investing to ensure our people feel seen, heard, and appreciated. No matter where they are, who they are, and what they believe in, 160over90 is the throughline to infuse a culture rooted in acceptance and belonging.
Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.
The Role and What You’ll Do:
160over90 is seeking a Senior Account Executive to join its Creator Marketing and Social Media team. The Senior Account Executive will play an integral role helping lead creator and social execution efforts in support of sponsorship marketing campaigns for various Sports, Entertainment and Lifestyle clients.
The Creator Marketing and Social Media team is at the forefront of internet culture and pioneering the space with many Fortune 50 clients. Our diverse team believes in developing authentic relationships between brands and creators with influential voices, across all platforms. We take a data-driven, strategic approach combined with creativity and long-term experience to lead what our clients consider to be some of the most effective creator and social marketing in the industry.
This responsibilities for this role include Daily Account Management, Campaign Management and Client & Internal Relations. More details are below:
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Manage and execute creator and social media campaigns from start to finish across various platforms (e.g. Instagram, TikTok, Meta, X, Snapchat and LinkedIn)
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Lead the building and management of content calendars as well as publishing content accordingly
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Take ownership of community management responsibilities as needed for select clients
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Support social strategy group to create KPIs based on the client brief as well as collaborate on recaps by evaluating data and measuring success
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Travel to and attend activations to capture, edit and post content for client brand channels
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Collaborate with paid media team as needed to provide recommendations on how to optimize performance as well as boost content
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Provide and present recap reports to clients highlighting key success metrics and areas for improvement
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Remain attuned to the latest in culture, competitive activities, emerging technologies, noteworthy trends, and social media innovations to inform creative solutions and new client opportunities
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Serve as a primary point of contact for clients as needed and contingent on account structure
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Build and maintain strong, long-term client, creator, talent and partner relationships
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Execution of Agency administration responsibilities, time tracking, expense reports, etc.
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Manage third parties including external agencies and vendors
You Have These:
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Bachelor’s degree. Marketing, advertising or communications preferred. Master’s degree not required.
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Minimum 4 years agency, creator or in-house experience in a creator or social media role
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Deep and intricate knowledge of the creator and social media marketing space including social trends, culture, emerging platforms, tools, best and worst practices
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Demonstrated ability to consult, develop and review creator and social marketing strategies that meet client objectives
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Knowledge of key performance metrics for paid/earned/owned media with focus on analytics and optimization as well as leading vendor partners in the space
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Ability to organize, prioritize and schedule work assignments for projects from concept to completion
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Excellent written and oral communication skills including the ability to effectively present to clients, vendors and internal partners
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A positive attitude and can handle stressful situations and deadlines calmly
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Ability to plan and carry out responsibilities with passion, both independently and as a team player
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Willingness to work outside of traditional M-F and 9-5 office hours as needed. May include some holidays due to client events, etc.
How we work:
160over90 is an Endeavor Company. Endeavor is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office four (4) days per week. By doing this, we see immeasurable value internally and throughout the core of the businesses we support.
Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices. Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Range Minimum:
$58,500 annually
Hiring Range Maximum:
$75,000 annually
Top Skills
What We Do
Endeavor, formerly WME | IMG, is a global leader in sports, entertainment and fashion operating in more than 30 countries. Named one of Fortune’s 25 Most Important Private Companies, Endeavor is the parent of a number of subsidiaries with leadership positions in their respective industries, including WME, IMG and UFC. Collectively, Endeavor specializes in talent representation and management; brand strategy, activation and licensing; media sales and distribution; and event management.
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we harness the entirety of our company and lead with a lens of diversity, equity, and inclusion in everything we do. It means that we engage in anti-racism and allyship the way we do anything. Fiercely and Fearlessly. As a global company that drives culture we endeavor to reflect the world’s diverse voices both internally and externally to ensure success in our mission.
