Senior Account Director

About the Role:

Fuse are looking for a highly confident and experienced Senior Account Director to join a dynamic team working on UK-based football partnerships for one of our biggest clients. This role sits within the Rights Consultancy (Sport) division.

You’ll be expected to be a trusted advisor to our clients. You will be accountable for the successful management and execution of all client deliverables on our scope of work, whilst also where possible, growing the account via extended scopes of work and/or upselling new services within Fuse.

You will be responsible for senior stakeholder management with clients, interpreting client briefs and mobilising client teams, leading the activation of partnership assets, and managing the relationships with two major football clubs. Client projects and campaigns are varied, including TTL brand campaigns, purpose-led activations, and digital/social content.

Desired Skills and Experiences 

• Experienced partnerships expert within Sport or Entertainment. Experience working within football is desired but not paramount
• Experience of activating high profile partnerships
• Experience of developing and leading on strategic responses for clients, including presenting responses with confidence and conviction
• Fluent understanding of both the sponsorship and sport landscape, including how partnerships and brand experiences work within the broader marketing mix
• A top-level understanding of media planning, particularly paid social is beneficial
• Experience of leading a team, managing people and the ability to facilitate career growth in others
• Strong interpersonal skills & ability to build relationships with senior clients and internal stakeholders
• Articulate and confident to lead senior level client meetings and presentations
• Ability to troubleshoot and work at pace
• Excellent project management and attention to detail, able to own projects from start to finish, including managing a team and delegating appropriately
• Exemplary written & communication skills
• Ability to set & manage budgets.

Key Area of Responsibility 

• Lead POC for clients, rightsholders, agencies & suppliers
• Build and maintain close relationships with senior clients and rightsholders
• Strategic consultation for clients, including building & delivering the overarching strategic approach to partnership activation, in line with wider brand and sponsorship strategy
• Delivery of existing and upcoming client campaigns, with a focus on effective brand impact
• Management and oversight of player shoots – including management of rightsholders, suppliers, clients’ agencies to ensure time is used as effectively as possible
• Regular reporting to key clients/ stakeholders
• Ensure the team is maintaining the smooth running of the account through status meetings, reporting, project troubleshooting etc.
• Manage the team, giving regular performance feedback, motivating them, and supporting their growth
• Management & oversight of effective solutions to optimising ways of working for the team & client
• Budget management
• Demonstrate Fuse’ core values (trusted, collaborative, committed and restless) and instil this through the wider team
• Lead and contribute to agency-wide initiatives and lead by example
• Support the Group Director in growing the account through identifying incremental revenue opportunities.

You need to have an ability & willingness to work flexibly, usually in the London office, with occasional UK travel, on site at events and occasional if rare weekend work.

This is a full-time role & you must be eligible to work in the UK.

Fuse job descriptions are not intended to be restrictive and are a guideline to the duties in this role

About the Agency:

Our late, great founder David Pinnington set Fuse up in 2008 in a way that completely disrupted the sponsorship agency landscape at the time - integrated into media, backed by data. We are extremely proud that Fuse has since become one of the leading global agencies in the industry, allowing us to attract incredible clients and talent.

We work with our brand clients to deliver growth through the power of sport & entertainment marketing.  Our services cover strategy, brokering, planning & creative, rights consultancy, major events, PR, and measurement.  Fuse Ignite is our rights holder consultancy, building world class sponsorship propositions and providing go to market sales expertise across Omnicom and beyond.

Our work has won numerous awards, and our people are frequently recognised by the industry as top performers in their field. We place high importance on our trusted relationships, sound moral judgement and good governance delivered through transparent processes.

Fuse has a team of 120 in our London HQ and 300 more in 16 offices across the world.  We work with clients including PepsiCo, Vodafone, Google, Philips, McDonald’s, Uber, Nissan, British Gas, Enterprise Rent-a-Car, Jaguar Land Rover, Just Eat Takeaway, and Klarna.