Sales Account Executive

Posted 3 Days Ago
Be an Early Applicant
2 Locations
Junior
Digital Media • News + Entertainment
The Role
The Sales Account Executive at KDAF/CW33 will prospect and develop new accounts, establish client relationships, deliver presentations, implement revenue growth strategies, identify client needs, and execute advertising campaigns using digital and broadcast media.
Summary Generated by Built In

KDAF/CW33 is seeking a results-driven Account Executive. This sales professional must have a winning and entrepreneurial attitude with a desire to succeed!

KDAF is owned by Nexstar Media Group. Founded in 1996 Nexstar has become the largest media company nationwide owning and operating 200 television stations across the country. KDAF benefits from being in the home market of the largest local broadcasting company in the United States and one of the world’s leading diversified media companies. Nexstar Digital’s proprietary technologies provide direct advantages in creating personalized/targeted digital marketing strategies for advertisers.

KDAF account executives will use Nexstar’s Digital products, coupled with the power of TV, to bring their clients creative and targeted advertising solutions that deliver results.

Key Responsibilities:

  • Prospect and develop new accounts.

  • Establish credible relationships with clients in the local business community.

  • Prepare and deliver sales presentations to clients and prospects.

  • Implement strategies to consistently grow revenue on existing broadcast and digital accounts.

  • Identify client’s pain points and create problem solving solutions utilizing our media platforms

  • Develop and provide proposals that maximize a client’s marketing outreach.

  • Work closely with clients and station personnel to execute a seamless advertising campaign.

Qualifications:

  • A Bachelor's degree, with a Marketing or Communications major.

  • Preferred working knowledge of broadcast and digital products offered by media companies.

  • Minimum one year’s experience in sales, preferably in the media field.

  • Excellent written, verbal communication and interpersonal skills.

  • Valid driver’s license with an acceptable driving record.

  • Proficiency with computer systems and programs.

  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.

Our investment in you:

  • Heath benefits including medical, dental and vision with a variety of coverage options such as Telehealth and other employee assistance programs

  • Paid vacation and sick time policies

  • Parental benefits

  • A 401k Plan

  • Center for Sales Strategy training

The Company
HQ: Irving, TX
5,001 Employees
On-site Workplace
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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