Regional Marketing Manager - Central

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Austin, TX
Remote
108K-150K Annually
Senior level
Security • Software
The Role
Lead regional demand generation efforts as a Strategic Revenue Marketer by planning and executing effective marketing programs and collaborating with sales and partners to drive pipeline growth.
Summary Generated by Built In

Company Description

About CyberArk:
CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on X, LinkedIn or Facebook.

Job Description

At CyberArk, we’re on a mission to help organizations stay ahead of ever-evolving threats. As a Regional Marketing Manager, Enterprise Central, you will be at the forefront of this journey— leading regional demand generation efforts, building powerful GTM programs, and being a trusted partner to sales, SDRs and the channel to build strong, qualified pipeline.

Reporting to the Senior Director of Americas (AMS) Field Marketing, you’ll thrive in this role if you’re a strategic revenue marketer with a passion for driving high-impact programs. The ideal candidate is deeply experienced in field, channel, or partner marketing, fuses strong attention to detail with creativity. You also enjoy working cross-functionally with global marketing teams to deliver compelling activities and messaging along the customer journey within high-propensity customer cohorts that you identify.

Join our Global Field Marketing team and be part of not just protecting the digital world—but revolutionizing it. If you’re ready to push boundaries and take field marketing to the next level, we want to hear from you.

What you will do:

  • Plan, design, and execute compelling revenue and pipeline acceleration marketing programs across digital, events, ABX, and channel co-marketing aligned to target accounts at their stage of the buyer’s journey.
  • Work closely with our channel and business development teams to jointly go-to-market in your region with compelling sales enablement and marketing activities.
  • Identify, manage, coordinate resources and measure effectiveness of channel, CyberArk, and industry events in the Central region. Work with contracted marketing fulfillment house to ensure timely shipments of event materials to all regional engagement activities and enable sales to execute with high quality and accountability.
  • Collaborate with your aligned SDR teams to target, prioritize, engage, qualify, and follow-up on target accounts, MQLs, MQAs, and high-value leads.
  • Partner with the AMS ABX lead on targeted, industry-focused programs spanning programmatic and high-touch, high-customization components to drive high ASPs and win rates at top accounts.
  • Work with Global Solutions Marketers on tailoring field activity and content for specific audiences based on intent and propensity to drive expansion opportunities and pipeline for CyberArk solutions.

#LI-JA1

Qualifications

  • 7+ years of combined marketing experience, primarily focused on field marketing, partner marketing, or channel marketing.
  • 5+ years of experience running marketing programs with accountability to pipeline goals.
  • Demonstrated ability of developing marketing programs with the channel or partners
  • Experience developing and executing account-based marketing strategies
  • Professional B2B tech marketing experience leading demand generation programs preferably in the information security space.
  • Proficiency with marketing automation and CRM tools like Marketo, Salesforce.com, Demandbase/6Sense, Outreach/SalesLoft, and Reachdesk/Sendoso/etc.
  • Data-driven with a passion for sharing accountability and urgency with sales on pipeline creation
  • Excellent oral and written communication a must.
  • Located in Ohio, Pennsylvania, Kentucky, Indiana, Michigan, Illinois, Texas, North Dakota, South Dakota, Wisconsin, Louisiana, Arkansas, Missouri, Iowa, Minnesota, Oklahoma, Kansas, or Nebraska
  • Ability to travel, averaging 20% of time.

Additional Information

CyberArk is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status. 

We are unable to sponsor or take over sponsorship of employment Visa at this time.

The salary range for this position is $108,000 – $150,000/year, plus commissions or discretionary bonus, which will be based on the employee’s performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits. 

Top Skills

6Sense
Demandbase
Marketo
Outreach
Reachdesk
Salesforce
Salesloft
Sendoso
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The Company
Hyderabad, Telangana
2,327 Employees
On-site Workplace

What We Do

CyberArk is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets.

For over a decade CyberArk has led the market in securing enterprises against cyber attacks that take cover behind insider privileges and attack critical enterprise assets. Today, only CyberArk is delivering a new category of targeted security solutions that help leaders stop reacting to cyber threats and get ahead of them, preventing attack escalation before irreparable business harm is done. At a time when auditors and regulators are recognizing that privileged accounts are the fast track for cyber attacks and demanding stronger protection, CyberArk’s security solutions master high-stakes compliance and audit requirements while arming businesses to protect what matters most.

With offices and authorized partners worldwide, CyberArk is a vital security partner to more than 6,770 global businesses, including:

More than 50% of the Fortune 500
More than 35% of the Global 2000

CyberArk has offices in the U.S, Israel, U.K., Singapore, Australia, France, Germany, Italy, Japan, Netherlands and Turkey.

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