Regional Marketing Communications Specialist

Posted Yesterday
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Wilmington, DE
86K-141K Annually
Mid level
Biotech
The Role
The Regional Marketing Communications Specialist designs and implements marketing campaigns for Agilent's Reagents and Partnership Program. Responsibilities include tactic selection, budget management, performance tracking, and relationship maintenance with internal and external partners. The role requires effective communication skills and experience in marketing campaign analysis.
Summary Generated by Built In

Job Description

The AFO Regional Marcom Specialist (rMS) is responsible for the design, development, deployment, and implementation of marketing campaigns to support the Agilent Reagents and Partnership Program (PLRP), as well as any additional assigned Product Line and Segments. The Reagent Partnership Division (RP) is a world-class provider of clinical diagnostics products within the areas of specific proteins for turbidimetry and reagents for flow cytometry. The focus is on two business areas, our Retail business and our Bulk Antibodies and Assay Solutions (BAAS) business

 

This rMS position will have responsible for driving all aspects of the Reagents and Partnership Program (PLRP) campaigns, including: the tactic mix selection; budget management; performance tracking; and reporting. Campaigns are measured for performance against defined marketing metrics, campaign objectives and predetermined goals. The rMS works closely with regional and global colleagues to define and communicate campaign strategies and objectives. It is strategically important to develop and maintain relationships with various internal and external partners, as well as various stakeholders.

Qualifications

  • Bachelor’s degree in marketing preferred or equivalent related experience

  • 4+ years relevant experience utilizing digital and direct marketing tactics

  • Experience handling budgets and purchase orders

  • Effective communication skills

  • Demonstrated understanding of effective marketing campaign analysis and reporting

  • Knowledge of graphic design software editors (Adobe Photoshop, InDesign, or Illustrator)

  • Experience with SAP CRM (Campaign Mgt.), QuickBase (Budget), ASANA (Project Mgt.) considered a plus

  • Ability to travel up to 10%

The ideal candidate brings a formal marketing education in digital and traditional marketing, as well as knowledge of the Agilent Reagents and Partnership Program and the portfolio of technologies and service offerings. The successful candidate will have experience working within a large matrix organization, with limited supervision and will have established personal skills to - drive campaigns from beginning to end; complete tasks and meet deadlines; work independently; and communication effectively, as these will be key to succeeding in this role.

Additional Details

This job has a full time weekly schedule. It includes the option to work remotely. Applications for this job will be accepted until at least October 7, 2024 or until the job is no longer posted.

The full-time equivalent pay range for this position is $85,840.00 - $140,831.00/yr plus eligibility for bonus, stock and benefits. Our pay ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. During the hiring process, a recruiter can share more about the specific pay range for a preferred location. Pay and benefit information by country are available at: https://careers.agilent.com/locations

Agilent Technologies, Inc. is an Equal Employment Opportunity and Affirmative Action employer. We value diversity at all levels. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, religion or religious creed, color, gender, gender identity, gender expression, national origin, ancestry, physical or mental disability, medical condition, genetic information, marital status, registered domestic partner status, age, sexual orientation, military or veteran status, protected veteran status, or any other basis protected by federal, state, local law, ordinance, or regulation and will not be discriminated against on these bases. Agilent Technologies, Inc., is committed to diversity in the workplace and strives to support candidates with disabilities. If you have a disability and need assistance with any part of the application or interview process or have questions about workplace accessibility, please email [email protected] or contact +1-262-754-5030. For more information about equal employment opportunity protections, please visit www.agilent.com/en/accessibility.

Travel Required10% of the Time

ShiftDay

DurationNo End Date

Job FunctionMarketing

The Company
HQ: Santa Clara, CA
17,369 Employees
On-site Workplace
Year Founded: 1999

What We Do

Analytical scientists and clinical researchers worldwide rely on Agilent to help fulfill their most complex laboratory demands. Our instruments, software, services and consumables address the full range of scientific and laboratory management needs—so our customers can do what they do best: improve the world around us.

Whether a laboratory is engaged in environmental testing, academic research, medical diagnostics, pharmaceuticals, petrochemicals or food testing, Agilent provides laboratory solutions to meet their full spectrum of needs. We work closely with customers to help address global trends that impact human health and the environment, and to anticipate future scientific needs. Our solutions improve the efficiency of the entire laboratory, from sample prep to data interpretation and management.

Customers trust Agilent for solutions that enable insights...for a better world.

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