Verisure is seeking a talented, innovative, passionate Proposition & Marketing Strategy Specialist to join our growing and successful Go to Market team.
The role will be expected to impact quickly and develop as the business grows. This is your chance to visibly impact on Verisure’ s growth and the development of a best in class Go to market on the Belgium Market. Opportunities for development for the successful candidate are substantial and there is a large potential to take other roles in the company (different areas, functions, etc).
The company’s success depends on its people and it invests in them every day. Working with Verisure is being part of an industry leading world-class company that has a strong entrepreneurial spirit.
Strategic context and Value proposition
Over the past years, Verisure has experienced an exceptional and resilient financial performance with a very long track record of double-digit growth - thanks to continuous drive for Innovation, our very sophisticated Go to Market and replicable business model for growth in Belgium. Our strong and visionary Management Team is now supporting the business’ next phase of growth with a robust business plan for value creation.
With your help supporting the Business needs of our growing organization, Verisure will continue developing into a leading consumer-oriented company!
The Proposition & Marketing Strategy Specialist for Belgium Business Development will work closely with the Go to market manager. To evolve the Go-To-Market tools and processes (Proposition, marketing and innovation) to support our growth in Belgium
This role will require determination to deeply understand:
- Our business models
- Our Go-To-Market (digital marketing, field sales, etc.)
- Our sales proposition (PPPCP = Positioning, Product Innovation, Presentation, Closing & Pricing)
- Our salesmen, their culture, incentives, way of working, etc. including differences among countries
- Our service to customers
Among other tasks, this role will require:
- Analyze market trends
- Create content focusing on key messages to boost our digital marketing materials
- Innovate in the way we present our unique product position to our customers
- Collaborate with the creative design team to execute our presentation and selling materials
- Understand the local realities and adjust our marketing strategies to their needs
Additionally, he/she will work with the rest of the Business Development team in other projects such as development of new products, Go-To-Market refinement, etc.
We see this role as important for the achievement of Verisure’s growth and organizational transformation goals.
- 6-8 years of experience in similar roles
- Excellent Excel level
- Intermediate Power Point level
- Ability to frame problems by breaking them into pieces
- Excellent analytical skills and attention to detail
- Willingness to learn and to progress in a company with great opportunities and potential
- Excellent written and spoken English
Competencies
- Engineering / IT Engineering (Telco) / Business Administration
- Desirable experience in Strategy Consulting in international environments
- Desirable experience in data management and visuals creation (Power BI or similar software)
- Highly valued knowledge in digital marketing, content creation, product presentation, etc.
Top Skills
What We Do
Verisure is the leading provider of peace of mind and protection to residential and small business customers across Europe and Latin America. We deliver professionally-monitored security services to over 5.5 million customers in 17 countries across Europe and Latin America, with a team of more than 28,000 colleagues.
Verisure’s brand family includes: Securitas Direct in Spain and Portugal (*), AlertAlarm, Dansikring Direct, Falck Alarms, Mediaveil, TeleAtlantic and NorAlarm to name a few!
Our alarms are the most widely installed home security systems in Europe. A strong focus on quality and service means our customers are among the most satisfied in the industry!
GROWTH
Verisure enjoyed consistent growth over the past 35 years as a result of its highly entrepreneurial and innovative approach to business. We also continue to expand internationally.
- Strong and visionary Management Team and a robust business plan for value creation.
- We are a big company with a start-up mindset, fast, agile and lean, merit based, high-performance and value-driven
INNOVATION
- We continuously invest more in new innovation to provide effective, intelligent and reliable security solutions.
- Offer a breakthrough product & service proposition: identify, research, develop, test & refine advanced security solutions.
- Develop exclusive hardware and software features.
- Research & Development centers in Madrid and Malmö.
- +600 R&D and IT experts… and growing!
PEOPLE
Our successful growth is dependent on our talent pipeline. Our People are our business! We are:
- Passionate in everything we do
- Committed to making a difference
- Always Innovating
- Winning as a Team
- With Trust & Responsibility
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