Promotion Manager, Brand Promotions

Job Summary:

Who are we?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 30,000 shows and 95+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 900 brands with the 86 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

Who are you?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

The Role:

We’re seeking a highly organized, self-motivated, extremely detailed oriented Promotion Manager to join our dynamic Brand Promotions team within the Media & Sponsorships division. This position will work closely with promotion team members, clients, brand management, legal, media, analytics, creative, fan support, and digital development teams.

Responsibilities:

• Define project scope, KPIs, timelines, legal requirements, and deliverables that support business and brand goals in collaboration with applicable teams and activate accordingly.
• Manage 100+ promotion and marketing projects to drive strategic objectives.
• Establish and maintain consistent and high-quality project communication with all external and internal stakeholders over phone, email, Zoom/Teams, or in person. 
• Detailed project tracking including budgets, timelines, legal requirements, marketing metrics, program analytics, product redemption, fraud oversight, invoicing, and project case studies. 
• Analyze promotional and marketing results to determine cost effectiveness of programs and advertising campaigns.
• Basic website and social copywriting.
• Digital platform QA and quality control per assigned project.
• Identify and manage project dependencies including conflict resolution, fan support solutions, and contingency plans.
• Build, develop, and grow any business relationships vital to the success of the program, including year to year ideation and strategic promotional planning.

• Select winner communication, eligibility screening, notification, verification, and work closely with a Promotion Prize Associate to fulfill winner and prize requirements.
• Perform other job-related duties and priority projects as directed by the Promotion Director and/or Promotion VP.

Qualifications:

• Bachelor’s degree required.
• A minimum of 3+ years promotion or marketing project management experience.
• Knowledgeable about legal requirements for sweepstakes, contests, gift with purchase, and other promotional tactics.
• Must be highly organized, disciplined, self-motivated, and manage time effectively to succeed in a hybrid work model with a high volume of projects.
• Proficient in Asana and Microsoft Suite - specifically PowerPoint, Excel and Word.
• Strong organizational and teamwork skills with a positive and proactive attitude.
• Ability to manage multiple projects at once.
• Excellent written and verbal communication skills.
• Familiarity with social media, analytical tools (GA, DOMO), Pastel, and Shortstack CMS preferred.
• A passion for music and live entertainment.

If the above description sounds like you and fits your background, apply online at www.livenationentertainment.com/careers to join the Live Nation Entertainment team today!

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY
Live Nation Entertainment strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.

California Hiring Pay*: $65,000-75,000

**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions.

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