Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
Product Marketing Specialist, Razer Software
Are you passionate about video games? We’re seeking an enthusiastic gamer to contribute to our Razer Software marketing team. As a Product Marketing Specialist, you’ll play a vital role in shaping our product messaging and strategy. Join us in connecting our cutting-edge hardware and innovative software with gamers worldwide!
Job Responsibilities
- Collaborate with the product team to define the strategy for Razer Software products.
- Conduct market research and analyze user personas to inform product positioning.
- Engage with customers and industry partners to gather feedback and insights.
- Work closely with cross-functional teams to meet product deadlines.
- Update and maintain product marketing materials including existing websites and guides.
- Prepare for product launches, including coordinating events and communication plans.
- Create and execute marketing campaigns for product and feature launches.
- Monitor and evaluate the impact and ROI of marketing campaigns.
Pre-Requisites
- Minimum of a Bachelor’s Degree in Marketing, Communications or related field.
- 3-6 years of PC or Mobile Software experience in product marketing, marketing communications or GTM (go-to-market) planning.
- Strong English communication skills (both written and verbal). Chinese language skills are a plus.
- Curiosity and eagerness to learn about emerging marketing trends.
- Ability to adapt in a dynamic, fast-paced environment.
- Strong interest in tech products, electronics, or gaming.
- Game industry experience is an advantage.
Join us at Razer and be part of our exciting journey in the gaming industry!
Pre-Requisites :
Are you game?
What We Do
Razer™ is the world’s leading lifestyle brand for gamers.
The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.
With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.
Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).
In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.
Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).
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